Beyond Prime Time Activism 2019
DOI: 10.4324/9781315181219-4
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Communication Activism for Social Change

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“…Finally, the ultimate goal of social movement framing is to motivate people to take action around an issue. The ability to articulate compelling frames that resonate with a critical mass of potential supporters can be a powerful mechanism of effecting change (Snow et al, 1986;Ryan and Jeffreys, 2019).…”
Section: Framingmentioning
confidence: 99%
“…Finally, the ultimate goal of social movement framing is to motivate people to take action around an issue. The ability to articulate compelling frames that resonate with a critical mass of potential supporters can be a powerful mechanism of effecting change (Snow et al, 1986;Ryan and Jeffreys, 2019).…”
Section: Framingmentioning
confidence: 99%