Collaborative fashion consumption – A synthesis and future research agenda

Fashion consumption during COVID-19: Comparative analysis of changing acquisition practices across nine countries and implications for sustainability

“…According to the conceptual framework of the International research network on Sustainable Fashion Consumption, consumption of fashion is comprised of three key phases: acquisition, use, and disposal, and at each of these phases, consumers can engage into more sustainable consumption practices (Vladimirova et al, 2021). The widest spectrum of options is available at the acquisition phase, from different forms of collaborative fashion consumptionincluding buying second-hand, swapping, and renting garments (Henninger et al, 2021), to buying less all together (Kang et al, 2021;Vladimirova, 2021). Admittedly, only a handful of studies (Mukendi and Henninger, 2020) have measured the sustainability dimensions of different forms fashion consumption that are considered "sustainable" (Henninger et al, 2021).…”

“…The widest spectrum of options is available at the acquisition phase, from different forms of collaborative fashion consumptionincluding buying second-hand, swapping, and renting garments (Henninger et al, 2021), to buying less all together (Kang et al, 2021;Vladimirova, 2021). Admittedly, only a handful of studies (Mukendi and Henninger, 2020) have measured the sustainability dimensions of different forms fashion consumption that are considered "sustainable" (Henninger et al, 2021). Nevertheless, 'slowing down' fashion, reuse and overall reductions in apparel volumes have been widely recognized as solutions to the fashion industry's sustainability problem (e.g., Fletcher and Tham, 2019;EEA, 2019).…”

“…From an SPT perspective, if sustainable fashion consumption practices are seen as socially desirable, consumers may be more inclined to engage with them. Yet, stigma against shopping secondhand clothes in some countries (Iran et al, 2019;Henninger et al, 2021) or perceptions of sustainable fashion as expensive and unattainable (e.g., Lundblad and Davies, 2016) are examples of meanings that inhibit a transition towards more sustainable forms of fashion consumption.…”

Motives for the Usage of Collaborative Fashion Consumption Online Platforms

“…There are companies offering either service as substitutes for product ownership (renting and leasing) or second-hand retail service to make the purchase of new products dispensable (Iran & Schrader, 2017). Finally, CFC can be mediated by a third party; then, we are talking about 'sourcing collaboration' (Henninger, Brydges, Iran & Vladimirova, 2021). On the basis of the literature review, the following forms of CFC can be distinguished: sharing, borrowing, reuse, charity, second-hand market, SC, anti-consumption, swapping, resale, take-back schemes and repurpose.…”

Purchase intention toward sustainable masks after COVID-19: the moderating role of health concern

“…An environmental attitude (EA) implies that the individual demonstrates value evaluation and reacts to the importance of the environment, taking actions in its interest, and demonstrating pro-environmental consumption behavior. An EA is related to pro-environmental intentions and participation in the purchase, use, and disposal of pro-environmental products (Henninger et al, 2021 ; Sheoran & Kumar, 2021 ). Accordingly, EA was analyzed as a major factor in most studies related to pro-environmental consumption (Carfora et al, 2021 ; Casaló et al, 2019 ; Ertz et al, 2016 ; Wyss et al, 2022 ).…”