2019
DOI: 10.3390/su11164281
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City Branding Evaluation as a Tool for Sustainable Urban Growth: A Framework and Lessons from the Yangtze River Delta Region

Abstract: With the rising tide of globalization, urban branding campaigns have become the focal points of decision makers and planners aiming to establish city reputations and to achieve long-term urban prosperity. This paper, therefore, aims to develop a sustainability-oriented city branding framework that incorporates (1) comprehensive perceptions from various stakeholders through questionnaires and (2) empirical applications that evaluate the city-level potentials for a global mega-region in support of its sustainabl… Show more

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Cited by 29 publications
(19 citation statements)
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“…The appearance of such problems in a city requires balanced transformation that refers to, for example, changes in the structure of local industry or innovative infrastructural solutions [31]. With this regard, many local governments try to introduce a place branding concept into their sustainable transformation process, treating it as an essential tool that allows for establishing a good reputation of a given city and maintaining its attractiveness among external stakeholders [31,[34][35][36][37][38][39].…”
Section: The Concept Of City Brandingmentioning
confidence: 99%
“…The appearance of such problems in a city requires balanced transformation that refers to, for example, changes in the structure of local industry or innovative infrastructural solutions [31]. With this regard, many local governments try to introduce a place branding concept into their sustainable transformation process, treating it as an essential tool that allows for establishing a good reputation of a given city and maintaining its attractiveness among external stakeholders [31,[34][35][36][37][38][39].…”
Section: The Concept Of City Brandingmentioning
confidence: 99%
“…The main contribution of this paper is to incorporate government environmental preference into the analysis of fiscal decentralization and local environmental pollution. Such analysis not only provides empirical evidence from China for research in environmental federalism [ 5 ] of developing countries, but also develops a sustainability-oriented [ 6 ] fiscal and environmental governance. The remaining content of this paper is organized as follows.…”
Section: Introductionmentioning
confidence: 99%
“…In addition, despite ongoing planning efforts to relieve the overcrowded urban core, traffic conditions have continuously worsened, particularly in the city centre (Cervero and Day, 2008). The rapid urbanisation process is expected to bring more migrants to Shanghai from the wider catchment area in the Yangtze River Delta (Yang et al, 2019b). As a result, this case provides a representative example for understanding commuting changes in other urbanising mega-city regions characterised by booming transport demands and increasing congestion.…”
Section: Study Areamentioning
confidence: 99%