Most psychology experiments start with a stimulus, and, for an increasing number of studies, the stimulus is presented on a computer monitor. Usually, that monitor is a CRT, although other technologies are becoming available. The monitor is a sampling device; the sampling occurs in four dimensions: spatial, temporal, luminance, and chromatic. This paper reviews some of the important issues in each of these sampling dimensions and gives some recommendations for how to use the monitor effectively to present the stimulus. In general, the position is taken that to understand what the stimulus actually is requires a clear specification of the physical properties of the stimulus, since the actual experience of the stimulus is determined both by the physical variables and by the psychophysical variables of how the stimulus is handled by our sensory systems.
221Psychological research most often begins by presenting a stimulus to a subject, even though stimulus-response theories are not in vogue these days. The stimulus is that part of an experiment that the psychological researcher can most carefully and completely manipulate. Thus, the manipulation of the stimulus provides the most powerful set of independent variables that we have. However, the stimulus is not independent of the device used to present the stimulus. To take a crude example, a photograph presented on film does not appear the same when scanned and viewed on a monitor or when printed with a color printer. The impact of the display technology on the stimulus is no less true today than it was with older technologies of stimulus presentation, but it seems that we often take computer technology for granted; often, we are not aware of the impact the monitor has on the stimulus. The small variations in how the stimulus is generated, coupled with our own sensory mechanisms, can often obliterate desired differences between stimuli or magnify differences between stimuli that are not desired. This paper reviews several of the issues regarding presenting a stimulus on a computer and its attendant monitor in order to help researchers use this technology more effectively. The ease of developing experiments on computer by people not aware of the way that computers and their attendant hardware work, the growing number ofcomputer programs for laboratory use, and the growing number of experiments I would like to acknowledge Peggy Ann Johnston for introducing me to the fascinating topic ofsensation and perception, Keith White for introducing me to the rigor of the methods in this field, and, finally, Lou Silverstein for showing how wonderful the applications of this field can be. Correspondence should be addressed to J. H.