Business Strategies of SME s, Innovation Types and Factors Influencing Their Innovation: Burdur Model

Abstract

Innovation is what we may call the most significant means of changing and rearranging life through research-and-development and production of technology, including the outcomes in economy. Improvements to innovation support rapid change in information production. Therefore, it is crucial for businesses to apply innovation management to survive and prosper in this age of information. From this point of view, the research aims to investigate the properties of SMEs in Burdur concerning strategy, innovation and whether they have developed innovation and an effective strategy thus far. Moreover, it aims to ascertain which strategies and innovation types they employ and factors influencing their innovation. We retrieved the data used in this study from the Burdur Commerce and Industry Chamber (BUTSO). We collected data through a survey that tests strategies, innovation types and factors influencing innovation for SMEs in Burdur. The results of the study show that internal and external factors are very important for SMEs. According to another result, process and marketing innovation is applied more frequently than product and organizational innovation in SMEs. Finally, the results of this study indicate that SMEs apply analyzer and defender strategy.

The effect of entrepreneurial leadership traits on corporate sustainable development and firm performance: a resource-based view

“…Similarly to the negative effect of innovativeness on CSD, innovativeness also negatively affects firm performance. Some studies have reported positive effects of innovations on firm performance (Taneja et al , 2016; Yan and Yan, 2013; Çetinkaya Bozkurt and Kalkan, 2014). However, according to OECD (2018), innovativeness is not commonly observed in SMEs.…”

“…In today’s global economic environment, characterized by rapidly evolving technologies within intense competition, organization leaders need to embrace innovation to devise new strategies for survival. To be innovative, an SME entrepreneur must be willing to take risks driven by their intrinsic motivations (Yan and Yan, 2013; Çetinkaya Bozkurt and Kalkan, 2014). However, Taneja et al (2016) caution that SME entrepreneurs often lack the necessary knowledge and experience to make sound strategic decisions, inadvertently hampering their innovative capacities.…”

The Mediating Role of Knowledge Sharing on Social Capital and Product Innovation among Tourism SMEs

“…Product innovation is usually considered one of the measures of SME performance (Hove-Sibanda, Sibanda and Pooe, 2017). This form of innovation can occur in the form of entirely new products and services being introduced to a market, or through significant improvements to existing products and services (Bozkurt and Kalkan 2014). Because of the rapidity and turbulence in the business environment, entrepreneurial firms need to swiftly integrate the latest technologies into their products to differentiate their new products from available alternatives and to maintain competitiveness.…”