2023
DOI: 10.14733/cadaps.2023.s13.49-60
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Brand Experience and Brand Image Building Based on Virtual Reality Technology

Abstract: With the continuous improvement of information society and productivity, various emerging technologies are constantly emerging in the context of computers and big data. Among them, virtual reality technology and computeraided technology have become popular research topics today. Virtual reality technology utilizes computers to establish multidimensional three-dimensional models, achieving good results in communication and reorganization of various activities from dynamic environments and data numerical analysi… Show more

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