2008
DOI: 10.1089/cpb.2007.0122
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Better to Be Red than Blue in Virtual Competition

Abstract: In the 2004 Olympic Games, opponents wearing red athletic uniforms were more likely to win against opponents wearing blue uniforms. To investigate whether this color bias extends to the world of virtual competition, we compared the performance of red and blue teams in a popular multiplayer first-person-shooter (FPS) computer game. For 3 consecutive months, we collected data from a publicly available global statistics server. Outcomes from 1,347 matches played by the top 10 players on the same virtual arena wer… Show more

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Cited by 48 publications
(27 citation statements)
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“…This ‘sexually salient’ hypothesis is also difficult to reconcile with studies that suggest red functions as a signal of male quality [1], that artificial red badges enhance male dominance [1][3], and that viewing red is associated with failure and lack of success [4], [5].…”
Section: Discussionmentioning
confidence: 93%
“…This ‘sexually salient’ hypothesis is also difficult to reconcile with studies that suggest red functions as a signal of male quality [1], that artificial red badges enhance male dominance [1][3], and that viewing red is associated with failure and lack of success [4], [5].…”
Section: Discussionmentioning
confidence: 93%
“…An interesting study done by Ilie et al [27] examined the world or virtual competition for any red performance biases in the realm of online first-person-shooters (FPS). Specifically the FPS examined was an extremely popular game, Unreal Tournament 2004 (UT2004), using the "Death-Match" ranking system over a three month period (1,347 observations).…”
Section: Introductionmentioning
confidence: 99%
“…Greenlees, Eynon, and Thelwell, (2013) showed that viewing red (relative to blue and green) on a goalkeeper's uniform undermines penalty kick performance, although Pollet and Peperkoorn (2013) found no evidence that the color of shorts influenced the outcome of fights in the ultimate fighting championship. In contrast, Ilie, Ioan, Zagrean, and Moldovan (2008) showed that the red advantage may occur even within a virtual arena. They analyzed the outcomes of an online combat game over a three-month period, and found that red consistently teams won more games than blue.…”
Section: Red In Sporting Contextsmentioning
confidence: 90%