“…The third section contains questions linked with dimensions of SMM: promotion (Al-Dmour et al , 2013), price (Al-Dmour et al , 2013), product (Al-Dmour et al , 2013), place (Helm and Gritsch, 2014) physical evidence (Akroush, 2011), people (Lee et al , 2014), process (Sreenivas et al , 2013), marketing communication (Duffett, 2017) and after sale service (Coviello and Yli-Renko, 2016). The fourth part covered items relating to CS (Sadq, 2020a, 2020b). The final part was questions about CL (Harris and Goode, 2004).…”