Assumptions of effective communication in organizations

Abstract

ApstraktPredmet ovog rada je tržišna privreda i dešavanja u privredi, koje naglašavaju poseban značaj marketing komunikacija kako u samoj organizaciji tako i van nje. Sve što je vezano, a relevantno je, za navedene aktivnosti i strukture, bilo je u fokusu pažnje, a naročito privredni i razvojni procesi koji su od uticaja na ponašanje preduzeća u "Novom dobu" i njihove perspektive opstanka i napretka u novom privrednom okruženju.Ključne riječi: barijere efikasnih komunikacija,tipovi barijera, unapređenje komunikacionog sistema organizacije ASSUMPTIONS OF EFFECTIVE COMMUNICATION IN ORGANIZATIONS AbstractThis paper analyses the market economy and developments in the economy, which emphasize the particular importance of marketing communications both within the organization and outside. Everything is related, but it is relevant to the above activities and structure, it is the focus of attention, especially economic and development processes that affect the behaviour of companies in the "New Age" and its prospects of survival and progress in the new economic environment.