Are we known by the company we keep? Effects of name‐dropping on first impressions

Lebherz, Carmen; Jonas, Klaus; Tomljenovic, Barbara

doi:10.1080/15534510802343997

Cited by 7 publications

(6 citation statements)

References 157 publications

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“…Both of these studies show that in that case the impression managers are perceived as relatively manipulative (Lebherz, Jonas, & Tomljenovic, 2009;Tal-Or, 2008a). In Lebherz et al's (2009) research, people who connected themselves closely to a famous tennis player by using a name-dropping tactic were perceived as less likable, less competent, and not more athletic compared with those who merely claimed to be a fan of his or did not claim any association at all.…”

Section: Tal-ormentioning

confidence: 91%

Direct and indirect self-promotion in the eyes of the perceivers

Tal‐Or

2010

Social Influence

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Section: Tal-ormentioning

confidence: 91%

Direct and indirect self-promotion in the eyes of the perceivers

Tal‐Or

2010

Social Influence

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“…Furthermore, research suggests that individuals often employ tactics of name-dropping, that is using the name of an individual that is in a socially powerful position during the conversation to gain attention from the other party (Kray, 2016; Lebherz et al ., 2009). However, the tactic of name–dropping may not always be positively perceived by the other party (Lebherz et al ., 2009).…”

Section: Theoretical Background and Related Literaturementioning

confidence: 99%

Framing your concerns right: an analysis of air passengers' complaints during two time periods

Sharma,

Vimalkumar,

Gouda

et al. 2023

JSTP

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PurposeConsumers are increasingly choosing social media over other channels and mechanisms for grievance redressal. However, not all social media grievances elicit a response from businesses. Hence, in this research the authors aim to explore the effect of the complainant's social characteristics and the complaint's social and content characteristics on the likelihood of receiving a response to a grievance from the business on social media.Design/methodology/approachThe authors build a conceptual model and then empirically test it to explore the effect of the complainant's characteristics and the complaint's characteristics on the likelihood of response from a business on social media. The authors use data of consumer grievances received by an Indian airline operator on Twitter during two time periods – the first corresponding to lockdown during Covid-19 pandemic, and the second corresponding to the resumption of business as usual following these lockdowns. The authors use logistic regression and the hazard rate model to model the likelihood of response and the response delay, respectively, for social media customer grievances.FindingsComplainants with high social influence are not more likely to get a response for their grievances on social media. While tagging other individuals and business accounts in a social media complaint has negative effect on the likelihood of business response in both the time periods, the effect of tagging regulatory bodies on the likelihood of response was negative only in the Covid-19 lockdown period. The readability and valence of a complaint were found to positively affect the likelihood of response to a social media grievance. However, the effect of valence was significant only in lockdown period.Originality/valueThis research offers insights on what elicits responses from a service provider to consumers' grievances on social media platforms. The extant literature is a plenty on how firms should be engaging consumers on online media and how online communities should be built, but scanty on grievance redressal on social media. This research is, therefore, likely to be useful to service providers who are inclined to improve their grievance handling mechanisms, as well as, to regulatory authorities and ombudsmen.

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“…Another common behavior of the socialite was name-dropping—an indirect self-representational tactic that helps position the name dropper in a social hierarchy by asserting “social closeness between a person who employs the tactic and the individual who is mentioned” (Lebherz, Jonas, and Tomljenovic 2009, 63). For example, a user details his gastronomic experience at a high-end restaurant:Fantastic dinner in company of Angelina Jolie and Brad Pitt” Working in Ho Chi Minh with my office very close, this is by far my favourite place in Ho Chi Minh.…”

Section: Beyond Reviewingmentioning

confidence: 99%