An Evolutionary Approach Toward Pro-environmental Behavior

Poškus, Mykolas Simas

doi:10.1007/s40806-020-00253-x

Cited by 2 publications

(1 citation statement)

References 54 publications

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“…There needs to be a shift of focus towards individuals in the pursuit of effective social change and effective social policy [72]. It is abundantly clear that people differ on many levels and a one-fits-all approach will not be effective in tackling such social issues as environmental conservation [2].…”

Section: Implications and Future Directionsmentioning

confidence: 99%

What Works for Whom? Investigating Adolescents’ Pro-Environmental Behaviors

Poškus

2020

Sustainability

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Pro-environmental behavior has been extensively studied using general models of predicting behavior; however, these models have very limited value in making inferences about individuals. To address this shortcoming, a person-oriented investigation of five pro-environmental behaviors differing in complexity was carried out using a clustering approach. A total of 863 adolescents (mean age 15.72 (SD = 1.1), 53.5% female) filled in the Big Five Inventory and measures of recycling, water conservation, electricity conservation, sustainable consumption, and sustainable transportation use based on an extended model of the Theory of Planned Behavior (TPB). TPB models were investigated in empirically derived clusters of individuals that differ by their personality traits. The results suggest that individuals in different personality clusters could be reached effectively through different means when trying to promote pro-environmental behaviors and different pro-environmental behaviors should not be regarded as homogeneous.

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Section: Implications and Future Directionsmentioning

confidence: 99%