An Empirical Examination of Saudi Consumers Attitudes Towards Online Shopping

Alsharief, Raja Yahya; Al-Saadi, Felwa

doi:10.4018/ijom.2017040104

Cited by 3 publications

(1 citation statement)

References 47 publications

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“…In addition, it investigated trader variation (privacy and security and customer service) and the way these variables affect online shopping attitudes. Meanwhile, Alsharief and Al-Saadi (2017) has empirically tested this framework. The results of the study confirm that reliability and ease of use positively affect to the attitude of customers towards online buying.…”

Section: Literature Reviewmentioning

confidence: 99%

Factors Influencing Online Buying Behavior of Customers in Saudi Arabia: العوامل المؤثرة على سلوك المستهلك عند التسوق عبر الإنترنت في السعودية

Baabdullah¹

2020

مجلة العلوم الإقتصادية و الإدارية و القانونية

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Recent years witnessed the establishment of many Saudi online stores; the accessibility of such online stores provides online shopping facilities that will increase online shopping in KSA. Therefore, it becomes highly important to study and understand the different factors that affect consumers’ behavior towards online buying in Saudi Arabia based on the fact that e-commerce has been one of the strategic objectives that support fulfilling the Saudi Vision 2030. The purpose of this study is to identify factors that could influence the buying behavior of customers in Saudi Arabia. The present paper has used the descriptive analysis to study the influence of various factors. Saudi online customers are the targeted population of the research. This study collected data using a convenience sampling method. The data was collected through a questionnaire on a sample of 212 respondents. The results of this paper show a positive attitude toward online buying among Saudi customers. The findings confirm that trustworthiness, price, convenience and customer satisfaction are determinants of online buying continuance and they could influence online buying behavior. The findings show that there is no significant difference in online buying behavior, according to social influence. Online Saudi companies should concentrate on setting effective marketing and sales strategies to get more customers into online buying. The findings contribute to the projected growth of e-commerce in Saudi Arabia in light of Saudi Vision 2030.

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Section: Literature Reviewmentioning

confidence: 99%

Factors Influencing Online Buying Behavior of Customers in Saudi Arabia: العوامل المؤثرة على سلوك المستهلك عند التسوق عبر الإنترنت في السعودية

Baabdullah¹

2020

مجلة العلوم الإقتصادية و الإدارية و القانونية

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Understanding the Adoption of SADAD E-Payments

Soomro

2019

International Journal of E-Business Research

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Extant article utilizes the UTAUT Model with Islamic religiosity as a moderator to understand the adoption of SADAD payment system by Saudi banking customers. Islamic religiosity effects the behavior and choices of people. Path analysis performed on 248 respondents' data collected through questionnaires tests the conceptual hypotheses. All hypotheses except H3 was unsupported, which reveals that social influence (SI) had an insignificant relation with behavioral intention (BI). Multi-group analysis was performed on AMOS by dividing respondents into two groups with high and low Islamic religiosity values. Overall, results reveal that religiosity moderates the positive effect of BI on usage behavior (UB). The author found no effect for those with low scores on religiosity values. However, consumers with high score religiosity values have a stronger positive effect between BI and UB. Moreover, the UTAUT + IR explained 80% variance in UB. High religiosity customers find SADAD a better option.

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Demographic Factors Associated with Online Shopping Experiences of Saudi Arabian Women

Hannon

Schumm

2017

International Journal of Online Marketing

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Internet usage in Saudi Arabia is growing quickly; for example, e-commerce grew 300% between 2007 and 2009. However, very little research has been done considering online shopping within Middle Eastern countries, especially for Saudi Arabia. The survey relied on snowball sampling and was delivered electronically via emails. The sample analyzed here included 171 Saudi national women living in Saudi Arabia. Results show that education and income were significantly related to more frequent and extensive online shopping experiences while results were mixed for the remaining independent variables, which included age, parental status, marital status, length of employment, having a personal driver, and number of children. Implications for e-commerce in Saudi Arabia and the Middle East are discussed.

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An Empirical Examination of Saudi Consumers Attitudes Towards Online Shopping

Cited by 3 publications

References 47 publications

Factors Influencing Online Buying Behavior of Customers in Saudi Arabia: العوامل المؤثرة على سلوك المستهلك عند التسوق عبر الإنترنت في السعودية

Factors Influencing Online Buying Behavior of Customers in Saudi Arabia: العوامل المؤثرة على سلوك المستهلك عند التسوق عبر الإنترنت في السعودية

Understanding the Adoption of SADAD E-Payments

Demographic Factors Associated with Online Shopping Experiences of Saudi Arabian Women

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