1954
DOI: 10.1287/opre.2.2.172
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An Approximate Measure of Value

Abstract: Selection of an optimum decision depends on two types of measures: (1) the efficiency of a course of action for an outcome; (2) the importance or weight of the outcomes. That course of action that maximizes the expected total weighted efficiency (effectiveness) is optimum. A method for estimating importance on a scale of value is provided. It is based on actual or verbal choices of decision-makers. The method can be applied to any number of objectives or outcomes, and to any number of decision-makers. Reliabil… Show more

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Cited by 300 publications
(150 citation statements)
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“…Churchman and Ackoff [61] was the first utilize the SAW method to cope with a portfolio selection problem. SAW was applied in materials selection upon several alternatives including composites and other materials used for bipolar plate in proton exchange membrane fuel cells [62].…”
Section: Simple Additive Weighting (Saw)mentioning
confidence: 99%
“…Churchman and Ackoff [61] was the first utilize the SAW method to cope with a portfolio selection problem. SAW was applied in materials selection upon several alternatives including composites and other materials used for bipolar plate in proton exchange membrane fuel cells [62].…”
Section: Simple Additive Weighting (Saw)mentioning
confidence: 99%
“…Its major principles were also described in the papers of Churchman and Ackoff (1954) and Klee (1971).…”
Section: Review Of the Multiple Criteria Decision Making Methodsmentioning
confidence: 99%
“…Consequently, the method of multiple objectives which uses non-subjective dimensionless measures without normalization is more robust than this one which uses for normalization subjective weights (weights were already introduced by Churchman, Ackoff in 1954 andChurchman et al 1957) or subjective non-additive scores like in the traditional reference point theory (Brauers 2004: 158-159) 4 . 4 The additive method with weights starts from the following formula:…”
Section: 2) For Normalizationmentioning
confidence: 99%