An approach for capturing the Voice of the Customer based on Virtual Prototyping

Carulli, Marina; Bordegoni, Monica; Cugini, Umberto

doi:10.1007/s10845-012-0662-5

Cited by 47 publications

(25 citation statements)

References 28 publications

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“…VP is an essential approach to meet design requirements and to determine design problems at FFE in PDP [10,13]. VP approach facilitates easier communication between customers and design engineers [14]. It helps in visualizing future products before their design is finalized and analysing its demerits.…”

Section: Design Methods/tools To Include End-usersmentioning

confidence: 99%

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A mixed reality tool for end-users participation in early creative design tasks

Maurya

Arai

Moriya

et al. 2018

Int J Interact Des Manuf

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While Mixed Prototyping has proved to be e↵ective for the assessment of prototypes, this research aims to explore the use of Mixed Prototyping for the generation of early prototypes. To satisfy end-user's needs, new products need to be designed with an early integration of end-user requirements. An e cient way to achieve this is to directly integrate the end-users in the design process and give them an intelligible and interactive tool to perform specific design tasks. Current interactive tools to integrate end-users in the design process provide either a high level of immersion (e.g. CAVE) or a high level of control over the virtual prototype (e.g. Configurators). We designed a new Mixed Reality design tool which simultaneously allows end-users to be immersed in a virtual environment (immersion) and to interact with a virtual prototype and to modify it (control), resulting in e↵ective end user-interactions. In two design use-case scenarios, we assessed the enduser experience and satisfaction while using the tool and we also evaluated the impact of the tool on the creative process and the design outcomes. The findings show that, when users are provided with a tool that allows to directly perform design tasks and modify a virtual prototype, as compared to when they have no control, they are more engaged in the design tasks, more satisfied with the design process and they produce more creative outcomes.

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Section: Design Methods/tools To Include End-usersmentioning

confidence: 99%

“…Outline of VR system and example of system execution is shown in Figure 2a. 2.2 User need collection -VOC Carulli et al [14]'s work showed ability to collect user needs, called Voice of Customers (VOC) through multimodal VP environments. The use case was to design a new washing machine's interface.…”

Section: Kansei Collection Tools Using Vrmentioning

confidence: 99%

A mixed reality tool for end-users participation in early creative design tasks

Maurya

Arai

Moriya

et al. 2018

Int J Interact Des Manuf

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“…Because of this, western industries are depending mainly on enhancing their design and development procedure to maintain their position in the market (Carulli, et al, 2013). Substantial production plans for fulfilling these challenges are the method of mass customization (Da Silveira, et al, 2001).…”

Section: Product Developement Approachmentioning

confidence: 99%

A Novel Product Development Approach for Cost and Time Saving by Adopting Cellular Prototype Manufacturing Concept

Naga¹,

Tjprc²

2019

IJMPERD

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In the present times the challenge is to utilize manufacturing line more productively to achieve faster launching of new products in the market. Prototype manufacturing is the key to achieve the product launches in minimum development time. As manufacturing lines have capacity constraints, a new evolved prototype manufacturing for bearing development has become possible to obtain bearing in time to market. On prototype manufacturing setup variable tooling's are less in quantity as compared to bearing manufacturing online setup. As a result tooling design and development time are less and cost-effective. Prototype manufacturing has proven that effective utilization of machines supports bearing industry to minimize manufacturing time and also majorly reduces the overall product development time. The paper discusses the prototype manufacturing of bearing in Protoshop. The paper also presents time and cost saving in the manufacturing of the new product in Protoshop. There is significant reduction observed in cost by 81% and time by 60% with the help of prototype manufacturing. It is evident from the current study that adoption of prototype manufacturing within an organization not only productivity helps in having smooth, regular production by overcoming major issues related to more setting on manufacturing lines and capacity.Impact Factor (JCC): 7.6197 SCOPUS Indexed Journal NAAS Rating: 3.11 sample submission. In addition to tangible benefits in terms of time and cost saving, resource efficiency improvement, this initiative also help to boost the confidence of manufacturing team, lower dependence on manufacturing lines, reduced teamwork pressure, and enhanced team motivation. ACKNOWLEDGMENTSAuthors would like to thank National Engineering Industries Ltd. Team for their co-operation, support during the project research and implementation. The authors would like to acknowledge the efforts extended by protoshop and manufacturing departments for establishing conclusive results through a comparative study.

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“…Knowledge-based engineering, (Khan & Al-Ashaab, 2013;Stenholm, et al, 2015) (6) Modularity (Chen & Tan, 1994;Harland & Uddin, 2014;Pugh, 1996) (7) Visual management (Carulli, Bordegoni, & Cugini, 2013;Jurado, 2012;Parry & Turner, 2006) Following the algorithm in Section 3.2, in Step 1; the degree of the importance of each criterion (lean practice) from the expert's ratings are aggregated using the OWG operator to form the expert's comprehensive values. The result of the experts' ratings and their corresponding aggregation is shown in Table 4.…”

Section: ) (5)mentioning

confidence: 99%

A subjective and objective fuzzy-based analytical hierarchy process model for prioritization of lean product development practices

Aikhuele¹,

Turan²

2017

10.5267/j.msl

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In this paper, a subjective and objective fuzzy-based Analytical Hierarchy Process (AHP) model is proposed. The model which is based on a newly defined evaluation matrix replaces the fuzzy comparison matrix (FCM) in the traditional fuzzy AHP model, which has been found ineffective and time-consuming when criteria/alternatives are increased. The main advantage of the new model is that it is straightforward and completely eliminates the repetitive adjustment of data that is common with the FCM in traditional AHP model. The model reduces the complete dependency on human judgment in prioritization assessment since the weights values are solved automatically using the evaluation matrix and the modified priority weight formula in the proposed model. By virtue of a numerical case study, the model is successfully applied in the determination of the implementation priorities of lean practices for a product development environment and compared with similar computational methods in the literature.

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An approach for capturing the Voice of the Customer based on Virtual Prototyping

Cited by 47 publications

References 28 publications

A mixed reality tool for end-users participation in early creative design tasks

A mixed reality tool for end-users participation in early creative design tasks

A Novel Product Development Approach for Cost and Time Saving by Adopting Cellular Prototype Manufacturing Concept

A subjective and objective fuzzy-based analytical hierarchy process model for prioritization of lean product development practices

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