Abstract:The pursuit of "sustainable development" in the 21st century 1 requires from companies to be good corporate citizens. The practical approach to achieving this is related to integrating the concept of Corporate Social Responsibility (CSR) into the overall corporate strategy. For companies in Bulgaria this is a relatively new practice. The lack of sufficient experience influences the understanding of some businesspersons on the scope of socially responsible behavior and, as a result, in some cases, limits it to … Show more
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