Using highly disaggregated transaction-level trade data, we document the importance of new firmlevel trade partner relationships and the addition of new products to existing relationships in driving long-run import flows. Moreover, we find that these margins are sensitive to movements in the exchange rate. We rationalize these findings in a model of international trade with endogenous matching between heterogenous importers and exporters. Simulations of the model highlight a new channel through which exchange rate movements can affect trade-through the short-run formation of new trade relationships and the range of products traded within relationships-which can impact long-run flows. Bank topics: International topics; Exchange rates; Firm dynamics JEL codes: F1, F4 Résumé À partir de données fortement désagrégées relatives aux transactions commerciales, nous rendons compte de l'importance de l'établissement de nouvelles relations entre les partenaires commerciaux à l'échelle des entreprises et de l'ajout de produits dans le cadre des relations existantes comme moteurs des flux d'importation à long terme. De plus, nous constatons que ces marges sont sensibles aux mouvements du taux de change. Nous expliquons ces résultats à l'aide d'un modèle de commerce international avec appariement endogène entre importateurs et exportateurs hétérogènes. Les simulations du modèle font ressortir un nouveau canal par lequel les mouvements du taux de change peuvent avoir une incidence sur les échanges-par l'établissement de nouvelles relations commerciales de court terme et l'éventail de produits échangés-et influer ainsi sur les flux de long terme. Sujets : Questions internationales; Taux de change; Dynamique des entreprises Codes JEL : F1, F4 iii Non-technical Summary Motivation and question At the most fundamental level, international trade takes places between an exporting firm and an importing firm for a given product. Focusing on the importer-exporter-product triplet allows us to rethink the traditional intensive and extensive margin dichotomy of international trade, the role of these margins in determining trade flows and the role of aggregate shocks in shaping these flows. We explore the role of relationship formation and evolution-in terms of the products traded within relationships-in import flows, and then we examine how exchange rate shocks affect trade flows by influencing these margins. It is possible that even transitory exchange rate shocks can have persistent trade effects because a positive shock that allows firms to overcome relationship establishment fixed costs, as well as product fixed costs, may not be undone once the shock dissipates. Methodology Using highly disaggregated data on Canadian imports, where the domestic importer, foreign exporter and product are known, we document several facts pertaining to market concentration and buyer-seller-product relationships. We then develop a model of international trade with endogenous matching between heterogeneous importers and exporters, where the exporters produ...