A review and future avenues for psychological ownership in consumer research

Peck, Joann; Luangrath, Andrea Webb

doi:10.1002/arcp.1084

Cited by 29 publications

(31 citation statements)

References 227 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…However, investment should be construed as broader than Boyer's discussion of physical labor, as it can include emotions, ideas, and (non-labor) time. Indeed, the psychological ownership literature suggests that many of these types of investments are sufficient to trigger feelings of ownership (see, e.g., Peck & Luangrath, 2023, for an overview).…”

Section: Introductionmentioning

confidence: 99%

Ownership psychology as a cognitive adaptation: A minimalist model

Boyer

2022

Behav Brain Sci

View full text Add to dashboard Cite

Ownership is universal and ubiquitous in human societies, yet the psychology underpinning ownership intuitions is generally not described in a coherent and computationally tractable manner. Ownership intuitions are commonly assumed to derive from culturally transmitted social norms, or from a mentally represented implicit theory. While the social norms account is entirely ad hoc, the mental theory requires prior assumptions about possession and ownership that must be explained. Here I propose such an explanation, arguing that the intuitions result from the interaction of two cognitive systems. One of these handles competitive interactions for the possession of resources observed in many species including humans. The other handles mutually beneficial cooperation between agents, as observed in communal sharing, collective action and trade. Together, these systems attend to specific cues in the environment, and produce definite intuitions such as “this is hers”, “that is not mine”. This computational model provides an explanation for ownership intuitions, not just in straightforward cases of property, but also in disputed ownership (squatters, indigenous rights), historical changes (abolition of slavery), as well as apparently marginal cases, such as the questions, whether people own their seats on the bus, or their places in a queue, and how people understand “cultural appropriation” and slavery. In contrast to some previous theories, the model is empirically testable and free of ad hoc stipulations.

show abstract

Section: Introductionmentioning

confidence: 99%

Ownership psychology as a cognitive adaptation: A minimalist model

Boyer

2022

Behav Brain Sci

View full text Add to dashboard Cite

show abstract

“…Studies have shown that naming a robot leads consumers to unconsciously personify the robot and that this personification strategy enhances consumer satisfaction and customer experience with the service robot (Waytz et al, 2010;Yam et al, 2021a, b). Consumers naming products themselves can increase their psychological ownership of the product, which in turn enhances their evaluation of the product (Peck and Luangrath, 2023;Stoner et al, 2018). Accordingly, this study proposes the following:…”

Section: Literature Review and Hypothesis Developmentmentioning

confidence: 99%

The effect of robot anthropomorphism on revisit intentions after service failure: a moderated serial mediation model

Cui

Jian-an

2023

APJML

View full text Add to dashboard Cite

PurposeThe purpose of this study is to examine how robotic anthropomorphism and personalized design may affect consumers' reactions to brands after service failure.Design/methodology/approachThis study conducted two studies based on cognitive appraisal theory and artificial intelligence device acceptance theory. Study 1 explored the mechanisms by which the type of anthropomorphic design of the service robot (humanoid robot/nonhumanoid robot) influenced revisit intention after service failure through a one-factor between-subjects design based on a restaurant dining scenario. Study 2 was based on a hotel check-in scenario and explored the moderating effect of robot personalization design on the above mechanisms through a 2 (anthropomorphic design: humanoid robot/nonhumanoid robot) × 2 (personalized design: self-name/no name) between-subjects design.FindingsStudy 1 shows that consumers have higher performance expectations for nonhumanoid robots, leading to a higher tolerance for service failure, which in turn generates higher revisit intentions. Study 2 shows that consumers' performance expectations are significantly enhanced after custom naming of humanoid robots, so the serial mediation mechanism for the effect of robot anthropomorphic design on revisit intention does not hold.Originality/valueThis study extends the research of artificial intelligence device acceptance theory in the field of service failure and exploratively proposes an intervention mechanism for the negative effects of the anthropomorphic design of service robots.

show abstract

“…Third, this study examined the moderating effect of product involvement. According to previous studies (for a review, Jussila et al, 2015;Peck & Luangrath, 2022;Pierce et al, 2003), the degree that psychological ownership occurs depends on the target attributes. Jussila et al (2015) stated, "Quite obviously, if the target is not attractive or does not capture the individual's attention, psychological ownership for that target cannot develop" (p. 127).…”

Section: Introductionmentioning

confidence: 99%

“…Similarly, Pierce et al (2003) stated that an association with the object is important for psychological ownership to occur. According to Peck and Luangrath (2022), one of the antecedents to psychological ownership is to have more information and knowledge about a target. These findings suggest that the degree of involvement with a product moderates the effect of haptic imagery on psychological ownership; however, this has not been empirically examined.…”

Section: Introductionmentioning

confidence: 99%

Effects of haptic imagery on purchase intention

Inoue

2023

Exp Results

View full text Add to dashboard Cite

The COVID-19 pandemic has increased the popularity of online shopping, and companies are looking for ways to provide consumers with experiences that online shopping cannot provide, such as touching products and imagining them in use. In this context, the importance of haptic imagery of products showcased online is increasing. This study replicated and extended Peck et al. 's (2013) finding that physical control and psychological ownership mediate the influence of haptic imagery on purchase intention. This study showed that imagining touching a product increased purchase intention through the mediation of physical control and psychological ownership compared with not imagining, conceptually replicating Peck et al. 's (2013) study. This study also examined the moderating effect of product involvement and showed that there was no moderator role of product involvement. The findings would have a practical application in marketing, such as encouraging consumers to imagine touching the product.

show abstract

A review and future avenues for psychological ownership in consumer research

Cited by 29 publications

References 227 publications

Ownership psychology as a cognitive adaptation: A minimalist model

Ownership psychology as a cognitive adaptation: A minimalist model

The effect of robot anthropomorphism on revisit intentions after service failure: a moderated serial mediation model

Effects of haptic imagery on purchase intention

Contact Info

Product

Resources

About