“…Nonprofit management became the buzzword for academics and universities on the make.” In the United States, increased professionalism and visibility of the sector was being advanced by infrastructure organizations, particularly the Independent Sector. Its leadership strongly encouraged AVAS to recruit more visible researchers from prestigious universities, professionalize journal publication by moving to a mainstream for-profit publishing firm (rather than the foundation-supported, university-affiliated Transaction Periodicals Consortium) and change the name of the journal to “something more suitable” that would encompass “nonprofit.” Given dwindling membership, the AVAS board—amid significant internal division (see Bushouse et al, this issue)—changed the name of the journal to Nonprofit and Voluntary Sector Quarterly in 1989 and the name of the association to ARNOVA a few years later. As a scholarly outlet, NVSQ was becoming more formalized and it strategically sought to bridge the academic and disciplinary nodes, aligning with the creation of research centers and research associations that were being established in the field (Larson & Barnes, 2001; Smith, 2016; Weber & Brunt, 2022).…”