A Heuristic for Improving Transmedia Exhibition Experience

Abstract

Abstract:The area of interest is transmedia experiences in exhibitions. The research question is: How to involve visitors in a transmedia experience for an existing exhibition, which bridges the pre-, during-and post-experience?Research through design, and action research are the methods used to design and reflect on a transmedia experience for an existing exhibition. This is framed with literature about exhibitions and transmedia, and analyzed with quantitative data from a case-study of visitors in the exhibition; this is organizationally contextualized.The contribution covers a significant gap in the scientific field of designing transmedia experience in an exhibition context that links the pre-and post-activities to the actual visit (during-activities). The result of this study is a preliminary heuristic for establishing a relation between the platform and content complexity in transmedia exhibitions.

Fruitful Gaps in Digital Literacy: Interpreting gaps in digital literacy among stakeholders in collaborative design research projects as an evolving innovative capacity

“…The workshop was explorative and semi structured with prepared themes, while also being open to new themes. The workshop resulted in a mapping of how the NSO CEO, the chief of marketing, the chief of exhibition, and various researchers (PhD-student, assistant professor, and associate professor) reflected upon common activities, and assessed value of contributions (Selvadurai & Rosenstand, 2017;Vistisen, 2016;Vistisen, Østergaard, & Krishnasamy, 2017;Vistisen, Selvadurai, & Krishnasamy, In Press;Vistisen & Rosenstand, 2016).…”