2012
DOI: 10.1016/j.proeng.2011.12.683
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A Framework of Knowledge Management Systems for Tourism Crisis Management

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Cited by 57 publications
(54 citation statements)
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“…IT marketing is more beneficial and has significant advantages particularly during crisis periods over traditional marketing (Savrul and Kilic, 2011). Tourism and hospitality businesses can use IT marketing during crisis to reach and interact with a wide base of customers, reduce marketing costs and be responsive to competitors' promotional campaigns (Jia et al, 2012). Iordache (2013) pointed out another strategy for crisis management in the hotel industry is to develop partnerships with event organizers.…”
Section: Literature Reviewmentioning
confidence: 99%
“…IT marketing is more beneficial and has significant advantages particularly during crisis periods over traditional marketing (Savrul and Kilic, 2011). Tourism and hospitality businesses can use IT marketing during crisis to reach and interact with a wide base of customers, reduce marketing costs and be responsive to competitors' promotional campaigns (Jia et al, 2012). Iordache (2013) pointed out another strategy for crisis management in the hotel industry is to develop partnerships with event organizers.…”
Section: Literature Reviewmentioning
confidence: 99%
“…During crises, tourism and hospitality companies use IT marketing because they need to reduce advertising costs, gain more accurate information, and be responsive to competitors' promotional campaigns (Jia, Shi, Jia, & Li, 2012). Advertisers have used IT marketing to catch the attention of consumers and maximise brand exposure (Steinman & Hawkins, 2010), to persuade engagement with website content and utility, and drive purchase intent (Kirtis & Karahan, 2011).…”
Section: It Marketingmentioning
confidence: 99%
“…Through knowledge extractor and crisis management planning knowledge repository is created and shared. After this potential list of scenarios is established with probabilities and decision can be taken [18].…”
Section: ) Km Framework For Tourism Crisis Managementmentioning
confidence: 99%