“…ijmp.jor.br v. 7, n. 5, Special Edition IFLOG 2015ISSN: 2236 the embers from the National Council of Physical Distribution Management in America identified that the area is represented by names such as transportation, distribution, physical distribution, supply and distribution, materials management and operations. Santos, Botinha and Leal (2013) expand this concept stating that, considering the logistics process, besides covering from the initial stage, starting from raw materials to product delivery to the consumer, it is possible to extend the studies beyond that point and analyze the inverse flow of traditional chain, ie, the product going from the final consumer to its re-use, thereby avoiding improper disposal in the environment. Thus, the authors extend the definition of business logistics adding the idea of reverse logistics.…”