2003
DOI: 10.1023/a:1027385427303
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Cited by 22 publications
(2 citation statements)
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“…While a number of consumption studies address the only child phenomenon in China and assume that only child status profoundly affects behavior (e.g. Chen & Zhou, 2019;McNeal & Ji, 1999;Ying, 2003), few studies have empirically compared the characteristics of consumers raised without siblings with those of consumers raised with siblings.…”
Section: The Moderating Role Of Only Child Statusmentioning
confidence: 99%
See 1 more Smart Citation
“…While a number of consumption studies address the only child phenomenon in China and assume that only child status profoundly affects behavior (e.g. Chen & Zhou, 2019;McNeal & Ji, 1999;Ying, 2003), few studies have empirically compared the characteristics of consumers raised without siblings with those of consumers raised with siblings.…”
Section: The Moderating Role Of Only Child Statusmentioning
confidence: 99%
“…While consumption studies have assumed that the only child status of Chinese born since 1979 affects consumption patterns (e.g. Chen & Zhou, 2019;McNeal & Ji, 1999;Ying, 2003), few have empirically compared the differences between consumers raised without siblings and those raised with siblings. The results from this study challenge the received wisdom that growing up with no siblings has affected the behavior of an entire generation of Chinese consumers.…”
Section: Theoretical Implicationsmentioning
confidence: 99%