Energy Drinks: Review of Performance Benefits, Health Concerns, and Use by Military Personnel

Johnson, Lucas; Foster, David; McDowell, J.

doi:10.7205/milmed-d-13-00322

Cited by 11 publications

(3 citation statements)

References 60 publications

(1 reference statement)

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“…village and city, male consumers were likely to buy costly products at health supplement and nutraceuticals retail stores in the presence of employees having an athletic body with six-pack abs. Intra-sexual competition with sales personnel having such athletic body leads to more consumption of status signaling products and services (Johnson et al, 2014). This study also bridges a gap in the research of the relationship between advertisement models "with six-pack abs holding dietary supplement boxes" and customer purchase behavior.…”

Section: Study 2: Infl Uence Of Box Packaging Design Features On Customer Purchasementioning

confidence: 66%

Athletic Looking Sales Personnel: Do Men Buy More from Men?

Rosha¹,

Kaur²

2020

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Purpose -This empirical study explores the infl uence of physical prominence of t he sales personnel on the purchase behavior of male customers at health supplement and nutraceuticals retail stores. The researchers carried out a fi rst-hand study to investigate the impact of advertisements featuring models "with six-pack abs holding dietary supplement boxes" on customer purchases.Design/methodology/approach -The experimental research method with the observational technique of data collection was employed to study how subjects respond to various stimuli. The data collected through this technique was analyzed by using IBM SPSS 21. The data was collected by applying the area sampling technique at 12 dietary supplements retail stores in diff erent cities and villages in India from 1 November 2019 to 15 January 2020. The sample consisted of 24 male employees of dietary supplement retail stores and 40 male customers who purchased dietary supplements.

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Section: Study 2: Infl Uence Of Box Packaging Design Features On Customer Purchasementioning

confidence: 66%

Athletic Looking Sales Personnel: Do Men Buy More from Men?

Rosha¹,

Kaur²

2020

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“…Following the Ecological Model perspective, it may be beneficial to change the environmental availability of energy beverages on military bases. 37 As cited in Johnson et al, 18 93% of military personnel reported energy beverages are easily available to them, with 33% indicating that they are even available in their work areas. Since these products are normally sold right next to other beverages such as soda, sports beverages, and bottled water, individuals may select these because energy beverages do contain caffeine along with herbal ingredients.…”

Section: Strongly Agree (5) Agree (4) Neutral (3) Disagree (2) Strongmentioning

confidence: 99%

Energy Beverage Consumption Among Naval Aviation Candidates

Sather

Delorey²

2016

Aerospace Medicine and Human Performance

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“…Finally, in terms of energy drinks, data indicate that one in six warfighters reported high use (i.e., 24 oz or more/day of energy drinks consumption) and significant associations to mental health issues, aggressive behaviors, and fatigue [ 113 ]. In fact, reports suggest that military personnel consume energy drinks at a greater frequency than the civilian population [ 114 ]. Further research is warranted to assess relationships between energy drink use and these health-related variables in a longitudinal sense.…”

Section: Part I – Militarymentioning

confidence: 99%

International society of sports nutrition position stand: tactical athlete nutrition

Gonzalez

McAllister

Waldman

et al. 2022

Journal of the International Society of Sports Nutrition

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This position stand aims to provide an evidence-based summary of the energy and nutritional demands of tactical athletes to promote optimal health and performance while keeping in mind the unique challenges faced due to work schedules, job demands, and austere environments. After a critical analysis of the literature, the following nutritional guidelines represent the position of the International Society of Sports Nutrition (ISSN). General Recommendations Nutritional considerations should include the provision and timing of adequate calories, macronutrients, and fluid to meet daily needs as well as strategic nutritional supplementation to improve physical, cognitive, and occupational performance outcomes; reduce risk of injury, obesity, and cardiometabolic disease; reduce the potential for a fatal mistake; and promote occupational readiness. Military Recommendations Energy demands should be met by utilizing the Military Dietary Reference Intakes (MDRIs) established and codified in Army Regulation 40-25. Although research is somewhat limited, military personnel may also benefit from caffeine, creatine monohydrate, essential amino acids, protein, omega-3-fatty acids, beta-alanine, and L-tyrosine supplementation, especially during high-stress conditions. First Responder Recommendations Specific energy needs are unknown and may vary depending on occupation-specific tasks. It is likely the general caloric intake and macronutrient guidelines for recreational athletes or the Acceptable Macronutrient Distribution Ranges for the general healthy adult population may benefit first responders. Strategies such as implementing wellness policies, setting up supportive food environments, encouraging healthier food systems, and using community resources to offer evidence-based nutrition classes are inexpensive and potentially meaningful ways to improve physical activity and diet habits. The following provides a more detailed overview of the literature and recommendations for these populations.

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Energy Drinks: Review of Performance Benefits, Health Concerns, and Use by Military Personnel

Cited by 11 publications

References 60 publications

Athletic Looking Sales Personnel: Do Men Buy More from Men?

Athletic Looking Sales Personnel: Do Men Buy More from Men?

Energy Beverage Consumption Among Naval Aviation Candidates

International society of sports nutrition position stand: tactical athlete nutrition

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