If our aim is value-based radiotherapy, we must first understand and agree what constitutes value. Generally speaking, value refers to importance, usefulness or (monetary) worth, i.e., determines the relationship between a good or service and the price paid or asked for [1]. In various disciplinessociology, business management, economicsdifferent views exist: Although aspects regarding utility and monetary exchange are crucial, value is also influenced by cultural and social contexts and connected to experience [2]. In behavioral economics, the 'prospect theory' describes that perceived value may differ when decisions are made under conditions of potential benefits or losses, which may be relevant for patients in non-curative situations [3]. This introduces subjectivity, as the desirability of a good or service and what is considered a fair price may vary with its specific properties, the person concerned, the specific situation, the external circumstances. In the above, value refers to what one wants to pay or give up to obtain something, not to what it actually costs. In health care, however, cost has been introduced into the value equation: 'An assessed health benefit relative to the cost'. The Institute of Medicine proposed an even broader definition, considering six elements of valuable health and cancer care: safety, effectiveness, patient-centeredness, timeliness, efficiency, equity [4,5]. Others have included yet other aspects, with societal implications beyond patients' value, such as accessibility, quality, acceptability, affordability, social significance, emotional and spiritual meaning [6,7]. The National Institute for Health and Clinical Excellence provides the most operational definition: 'The value of a treatment is based on scientific value judgments, including a clinical and an economic evaluation, and social value judgments, including considerations of efficiency and effectiveness' [6].