Networks in the context of digital culture: technologies, coordinators, university teachers and students

Abstract

This research aims to analyze networks of relations in the context of digital culture, focusing on the relationships among technologies, coordinators, university teachers, and students. It is qualitative research with virtual etnography approach, developed in a private university in the Center-West of Brazil, with the participation of 39 university teachers, 285 students and 7 coordinators, answering questionnaires and semi-structured interviews, and posting messages at Facebook, related to the digital culture and to the formative educational process. The results point to a context of mismatch between the comings and goings of university teachers, students and coordinators, seeking to appropriate the technologies in order to invent other ways of teaching and learning, in different times and spaces, individually and collaboratively, with openness to the innovation in a critical way.

Tópicos de marketing no século XXI : volume 2

“…Segundo Pereira e Mendes (2020) é chamada etnografia virtual a técnica de pesquisa utilizada para coleta de dados disponíveis no ciberespaço. Busca levantar e analisar densamente as relações, participantes e significados construídos no âmbito da internet (Paniago, Santos, & Dorsa, 2021). Devido a sua porosidade e flexibilidade, consegue estabelecer contato e transitar em diversos territórios de investigação.…”