2022
DOI: 10.1108/rausp-01-2021-0014
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Potential and challenges for using neuroscientific tools in strategic management studies

Abstract: Purpose The purpose of this study is to understand how neuroscientific tools are used and discussed in ongoing research on strategy in organizations. Design/methodology/approach The authors used a bibliometric study of bibliographic pairing to answer the research question. They collected data from the Web of Science and Scopus databases using the keywords “neuroscience*,” “neurostrategy*” and “neuroscientific*.” Findings This study presents a framework that relates fundamental aspects discussed in current … Show more

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References 115 publications
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