The arrival of the era of big data makes the hidden business model become the internal logic of creating economic value. This paper bases on the basic characteristics of large data, uses the method of fuzzy comprehensive evaluation to evaluate the impact of big data on the business model, verifies that big data have a significant impact on business models. The paper aims at the enterprise can better meet the challenges and opportunities brought by the big data, shape corporate core competitiveness, to provide some suggestions for reference to the managers for the enterprise.
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