In information and its higher stage of development – digital economy of the second decade of the 21st century fake has acquired independence and turned into a trigger (stimulus, factor), which can initiate different processes in society and economy, politics and mass media. Topicality of the research is stipulated by crisis phenomena in economy, which intensify its fake nature, by growing inequality of incomes and their distribution, by assimilation of objectivity, trustworthiness and completeness of information on markets, when there is no confidence in knowledge and product, by increasing volume of information in the world that can be characterized as information explosion. The aim of the article is to show what fake economy is, provide its definition and reveal its nature, characteristics and goals. Is it a new economic system or a new stage of capitalism development? What are the prospects of its development? The author’s definition of the idea of fake economy’ is given: it is a new stage of present day capitalism development envisaged by general, system, global, integrated crisis or a certain type of capitalist industrial relations, where fraud, fake and counterfeit of correct opinions about realities play a serious role.
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