Mediatization and internetization of all areas of people’s lives have become key prerequisites for the digitalization of educational practices. An increased interest in this field along with insufficient research into it has determined the relevance of this study. Its purpose is the attempt to generalize and systematize the practices developed during the authors’ professional work. To achieve this purpose, the authors chose theoretical methods. They reviewed and analyzed the practices of teaching and upbringing of young people in the Internet space and audiovisual educational formats. The article deals with the practical cyberpedagogy practices of teaching and upbringing of young people in the Internet space: 1) Internet project development (Internet projecting); 2) network support of educational disciplines in social networks; 3) audiovisual formats in the education process; 4) remote psychological work. The authors examine the integration of audiovisual media into educational activities and the opportunities for psychological support for educational activities in cyberspace. The formats of media content used for teaching schoolchildren and students through digital technologies are specified. The authors note the positive aspects of the process of education visualization and the application of the practices and note the associated risks and ways to overcome them. The novelty of the results of this theoretical study consists in the following: the authors generalize and analyze the practices of teaching and upbringing of young people in the Internet space, conclude on the most relevant practices, examine the risks of using these practices, and propose the recommendations on how to avoid these risks. The above will allow university lecturers and school teachers, the target audience of the article, to use these practices productively and minimize the possible negative consequences.
Trends in mediatization of various spheres of our life, accompanied by an increase in audience interest in video content, make the problem of studying the latter from the standpoint of the effectiveness of its participation in the process of internalization of scientific knowledge relevant. This process is complicated by such features of the network environment as the low level of professionalism of a number of authors, the active process of spreading pseudoscientific information, and the highly competitive nature of relations between bloggers in the network space. The first two problems are being overcome by bloggers as researchers note the professionalization of the blogosphere. The last problem is solved by the authors themselves inside the materials. To solve it, bloggers often resort to updating the key meta-programs that dominate the modern media field. The article analyzes the verbal means of emphasizing these programs in the Russian-language sector of popular science video blogging. Based on the analysis of the verbal level of the releases of the most popular YouTube channels, a conclusion is made about the frequency of occurrence of each of these meta-programs in the structure of the media text. The fact of the dependence of the degree of popularity of the metaprogram on the scientific sphere, which is the subject of the narration, is established. The conclusion is made about the dominance of the metaprogram “values” as the most appropriate for this sector of media. It is concluded that in a situation where scrolling is the basis of the user’s information behavior on the network, it is the titles of the videos (along with the preview) that stimulate the viewer’s interest, and metaprograms play an important role in this process.
The situation of uncertainty, which became a consequence of the pandemic, forced the audience to actively interact with the media. This effect is especially noticeable in the field of video information. Because of this, the ability to check the quality of such information and to detect a video fake is especially in high demand. Meanwhile, the researchers' interest is focused primarily on the verbal component of media content. In our study, we are trying to fill this gap and concretize the models of generating video fakes, their types, and reasons for their appearance.Based on the analysis of fake audiovisual content distributed in the media sphere in 2020 we identify two models of its appearance - synchronous and asynchronous. In the first case, fake is a result of distorting the video and audio of the work. In the second case, only one of the rows broadcasts a false idea. The latter case is dangerous in that the series of works that do not contain false information inspires confidence in the audience and makes it accept the media message as a whole.Also, in the study, we single out the most common types of fakes based on such characteristics as the degree of information distortion, the degree of reliability of spatial and temporal characteristics, and the degree of reliability of the source. We determine the most frequent markers of fakes in video works, namely: distortion of the shooting angle, concealment of the staged nature of filming, the use of animation and animation technologies that imitate newsreel footage, placement of inaccurate infographics in video work, fake news announcement, and publication.Among the most common reasons for the formation of video fakes, we note the desire to increase ratings, discriminate against specific individuals or organizations, draw attention to a real problem, and to entertain the audience.In the analysis of fake as a global phenomenon using the example of deepfake technology, we show how it can be used in constructively and destructively and emphasize the importance of developing media education to neutralize the negative consequences of the spread of fakes.
Медиатизация всех сфер нашей жизни делает актуальным вопрос об участии средств массовой информации в процессе урегулирования конфликтов. В статье рассматриваются уровни участия медиа в конфликтном взаимодействии на всех его этапах, выявляются положительные и отрицательные последствия подключения журналистов к конфликту и возможные способы предотвращения последних. Рассматриваются инициативы международных организаций в процессе защиты журналистов, освещающих вооруженные конфликты. Исследуется вопрос о регулировании участия медиа в освещении конфликтов на законодательном уровне.
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