Batik is one of the ancestral heritage of Indonesia. As a characteristic of the nation's wealth, batik needs to be positioned strategically, in addition to being a means of community economic development, it can also be implemented as a medium for character building of national identity, batik must also be preserved and developed continuously and reconstructed to characterize the value of identity through Da'wah media. This study aims to (1) Reconstruct the Value of Batik as Da'wah Media Based on the Characteristics of Bogor Ulama Teaching (Motifs of Gentong Symbols, Rice, Rainwater, Rainbow / Katumbiri). This research is a field research, with the type of survey research. The research found, that batik can be reconstructed into da'wah media through, first, the transmission of ulama teachings through the Batik da’wah motif characterized by ulama in Bogor, secondly, the transformation of the teachings of ulama applicative through Muslim fashion is characterized by the value of the teachings of Mama Falak Pagentongan. With the transmission and transformation of the teachings of the clerics, the barrel-shaped pattern means the high degree of human beings due to knowledge.
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