The present study aims at revealing the financial leverage, Size, and asset structure and its impact on the values of firms. The researcher used the analytical method approach for a sample of 13 firms from the mining and extraction industry sector listed on the Amman stock exchange of the period 2010-2018.The model of simple line regression was used for testing the hypotheses of the study by using both programs of (E-views, STATA) in addition to both programs of unit root test and variance inflation factor to make sure of the data stability and no relationship between variables. The study concluded the non-existence of the impact of financial leverage on the firm value and the relationship between the financial leverage and Tobin’s q scale was negative. However, there was an impact of each size and asset structure on firm value and the relationship between the natural logarithm of size and asset structure was positive with Tobin’s q. The study recommends that Companies must achieve an optimal mixture of debt and equity, for long-term survival and hence the growth of the company.

The current study aims to determine the effect of interest rate risk on financial performance through the banking security degree as a mediating variable. The study population includes 13 Jordanian commercial banks from 2011 to 2018. To achieve the current study objectives, a descriptive and analytical approaches were used. Furthermore, Baron and Kenny’s test (1986) were adopted to examine the current study hypotheses. The results found that the banking security degree partially affects the relationship between interest rate risk and financial performance. Accordingly, this study provides a set of recommendations. Among them, we encourage policymakers and bank owners, and managers to develop efficient interest rate risk policies continuously in addition to strengthening the monetary and financial policies of the banking sector. They should strive to achieve a balance between each of the risks of interest rate, performance, and banking security degree.

This study aimed at recognizing the effect of promotion strategy in the Jordanian Islamic banks on a number of customers. To accomplish the objective of this study, the researcher designed a questionnaire composed of three parts. The first part designed to collect data about the sample, while the second part was designed to collect information about the attitude to deal with Islamic banks. The questionnaire was distributed for a sample of 100 dealers with Islamic banks. The researcher recovered 95% of the distributed questionnaires. The collected questionnaires were entered to statistical software (SPSS) and analyzed. The results showed that the advertisement is the most important field in promotion that should be concerned by banks to increase its customers. The study concluded that the marketing strategy in Islamic banks is practiced randomly and not concentrated on that Muslims prefer the deal with Islamic banks.

This study aims at investigating the impact of the financial flexibility on the performance on a sample of Jordanian services sector firms for the period 2010-2017. The researcher used the analytical descriptive method on a sample consisted of 18 Jordanian firms listed in Amman Stock Exchange. The Multiple Linear Regression Analysis was used to examine the hypotheses of the study. The study revealed that there was an effect of the financial flexibility on the performance of the Jordanian services sector firms. The study recommended paying an increasing attention to the indicators of the financial flexibility by linking it with the performance to achieve a competitive advantage that could be reflected in the existence, development and continuity of the firms.

E-learning technology adoption has become, during the COVID-19 pandemic, an essential requirement and a new trend to manage the academic activities in the universities which follow traditional education (Face-to-Face Classroom). Because of the significant effect of coronavirus pandemic on the educational Process, this study's primary purpose is to gain an insight into the factors affecting the students' acceptance and their intentions to adopt an e-learning system in the faculty of business at Tafila university in Jordan. A total number of 257 students with different college disciplinary took part in the study by engaging via a survey distributed as a link by WhatsApp, E-mail, and Thuraya Platform. The study formulated a model based on a UTAUT of (Venkatesh et al., 2003) and suggested a new two moderating factors (study qualification level and scientific disciplinary) after drop two variables from the original model to make the model applicable in the context of a study. The data collection analyzed by smart PLS revealed that the research model constructs have positive explanatory power of the student's behavioral intention to adopt an e-learning system and improved after the moderating effect. Final result Sof this study states that the scientific discipline is a critical moderating factor that moderated the behavioral intentions to adopt e-learning technology from Tafila university students' viewpoint and accepted the new situation of academic activities with behavioral intentions to adopt e-learning.