The development of information technology today has been widely used to provide convenience, speed up, and streamline work. Presence system that is still applied is the type of precession using manual presence using paper media and is inefficient when viewed in terms of time, a recapitulation of data on the existence and accuracy or authenticity of the data presented. There is still often the habit of leaving a signature as proof of an employee’s presence. This study aims to provide a new model for conducting of presence, a presence system that uses RFID technology. RFID will utilize sensors to read data. The use of RFID is to facilitate lecturers and students in monitoring class attendance. On the RFID card, there is a radio frequency mounted affixed to the reading machine; the system will automatically send student data into the database. Thus, students can do it quickly, and data can also be agreed promptly and adequately. In addition, students and lecturers are also motivated to arrive early because the system can store and display data directly.

This study aims to determine the effect of sense, feel, think, act, and relate to customer loyalty at the Ayam Penyet Ulis Restaurant in Lhokseumawe. This research uses quantitative analysis methods that focused on the objectives for generalization. This study uses a correlation model between various questionnaires to consumers and their responses about the effect of experiential marketing on customer loyalty. The sample in this study used accidental sampling. The method of data analysis uses multiple linear analysis. The results of this study indicate that: (1) sense does not have a positive and significant effect on customer loyalty, (2) feel does not have a positive and significant effect on customer loyalty, (3) think does not have a positive and significant effect on customer loyalty, (4) act has a positive and significant effect on customer loyalty, (5) relate does not have a positive and significant effect on customer loyalty at Ayam Penyet Ulis in Lhokseumawe.Keywords: Experiential marketing; customer loyalty

This research was conducted to know the influence of volume of Murahabah accumulation toward profitability with non performing financing (NPF) as the moderation variable with study case at Public Islamic Banks in Indonesia from 2011-2015. The secondary data was used in this research taken from financial statements of Public Islamic Banks in 2011-2015. The method of data analysis was statistical descriptive, classical assumption test and hypothesis test. The result of hypothesis indicated that the volume of Murabahah influence positively to profitability represented by ROA. While the research result of second hypothesis indicated that non performing financing (NPF) moderated the relationship between volume of Murabahah with profitability and also NPF which became the independent variable. Keywords:Control volume of murabahah, profitabilitas, and non performing financing.

Community service activities are focused on guidance villages that will increase catfish production and innovation in organic catfish cultivation. The main targets of this activity are: 1) the creation of a biofloc catfish pond, 2) self-reliance in the manufacture of seeds and feed, 3) the cultivation of organic catfish with biofloc pond technology. Problems faced with partners include there is no biofloc catfish pond and its installation, partners do not understand about technology in rapidly increasing catfish production, and knowledge of group development business in business management is still limited. Based on the situation analysis, the objective conditions that exist with the partners, the solutions that are mutually agreed upon between the team and partners include 1) The existence of biofloc technology for catfish pond 2) Briefing on how to make catfish feed; and 3) business management and institutional training. The purpose of this activity is to increase the quantity of catfish production. and increasing production cost efficiency through the dissemination of biofloc technology in the catfish business. Method The activity will be carried out involving two stages which include 1) socialization and coordination of activities; 2) design and manufacture of biofloc ponds, 3) operational testing in traditional manufacturing; 4) dissemination of technology products; and 5) operational assistance. In this activity, both partners were given training on operating techniques and manufacturing installation techniques for making biofloc ponds, techniques, and product marketing business strategies. The results of this community service is the partners can apply a biofloc system and provide results to improve water quality in catfish farming, then provide optimal growth for catfish.

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This study aims to see the effect of Experiential Marketing, Experiential Value and Brand Trust on Customer Satisfaction with Telkomselsel Simpati Card in Lhokseumawe City. The data used in this study is primary data, the sample in this study was 97 sympathy card customers. The sampling technique used is the purposive sampling. The method used to analyze the relationship between the independent variable and the dependent variable is the multiple linear regression method. The results of the study partially experiential marketing variables affect customer satisfaction at Telkomselsel in Lhokseumawe City. The experiential value variable has an effect on satisfaction Customers on Telkomsel in Lhokseumawe City. Brand trust variable has an effect on customer satisfaction at Telkomselsel in Lhokseumawe City. And simultaneously experiential marketing, experiential value, brand trust variables have an effect on customer satisfaction at Telkomselsel in Lhokseumawe City.

Smartphones are the most popular in use among the younger generation, with 81% of young people having their own phones. Smartphone technology, with its high functionality, certainly change the behavior of people, especially young adults as the frequent use of smartphones at this time. From the findings of young adult behavior change and the increasingly competitive issues between brands of smartphones, this research will identify the intentions of purchasing their smartphones. From the results of the above research can be concluded that the purchase of consumer influenced by brand image. The higher status of brand image, the more purchase intentions there are. The correlation between product knowledge and purchase intentions is known that consumer purchase intentions are influenced by the amount of product knowledge. Perceived of price as a moderator, from the statistical results can be concluded that when consumers buy better (high) on the suitability of prices to the products with higher brand image. Meanwhile, price conformity does not contribute to the correlation between product knowledge and buyer intentions.

New student Admission is a routine activity carried out by all educational institutions in Indonesia every year. One of the educational institutions in Indonesia is a private university. Predictions of the development of new student admissions so far have only been made based on speculation using data from previous years. Linear regression is one method that can be used to predict good results. Therefore, this study uses a linear regression method. The test results in this study indicate that the linear regression method has a low error value measured by the error rate using the Mean Absolute Percentage Error (MAPE), which is an average of 2.76%. This proves that using the linear regression method can predict new student admissions well so that it can assist universities in developing various strategies to maintain their existence, especially marketing strategies.