Pengabdian ini berjudul Literasi Digital Facebook dan Whatsapp terhadap motivasi belajar Generasi Milenial. Tujuan pengabdian ini adalah untuk membantu siswa siswi SMA N 6 dalam mengenal lebih jauh literasi digital terutama facebook dan whatsapp (Data Statistik pada thn 2017 pengguna aktif facebook di Indonesia adalah 115 juta user ) dan membuka wawasan tentang dampak negatif penggunaan media sosial jika tidak digunakan dengan bijaksana. Sehingga diharapkan dapat membantu membentuk prilaku positif ,bertambah wawasan intelektualnya serta membuka cara fikir siswa SMA N 6 Tangerang Selatan tentang penggunan litarasi digital yang bijaksana sebagai siswa / pelajar. Metode yang digunakan adalah dalam bentuk penyampaian materi dan Game simulasi mengenai literasi digital media sosial. Kesimpulan dari pengabdian ini adalah peserta kurang memahami secara keseluruhan tentang dampak negatif dan belum memahami sikap bijaksana dalam penggunaaan literasi digital media sosial tersebut. Kata Kunci: Literasi digital, Motivasi belajar
Perdagangan dengan melalui media Elektronik adalah aktivitas penyebaran,penjualan, pembelian, pemasaran produk (barang dan jasa), dengan memanfaatkan jaringaninternet. Adapun tujuan dari Pengabdian kepada Masyarakat (PKM) ini adalah untukmenanamkan pemahaman bagaimana manajemen pemasaran yang efektif bagi usaha kecildan mikro; mengetahui peran usaha kecil dan mikro dalam pemasaran online sertamenanamkan pemahaman bagaimana pemasaran berbasis online efektif melalui disiplin ilmuyang benar di Rumah Yatim, Al-Amiin Ciater, Kota Tangerang Selatan.Dalam melaksanakan kegiatan PKM digunakan beberapa meode pelatihan, yaitu:1) Metode Ceramah/Presentasi. Metode ceramah/presentasi dipilih untuk memberikanpenjelasan tentang: a. Memberikan pengetahuan terkait pemasaran online. b. Presentasimengenai materi e-commerce; 2) Metode Tanya Jawab. Metode tanya jawab sangatpenting bagi para peserta pelatihan. Metode ini memungkinkan menggali pengetahuansebanyak-banyaknya tentang pengelolaan pemasaran online; 3) Sharing Session Tentangmengoptimalkan pemasaran melalui online. Sharing session ini diberikan kepada parapeserta pelatihan dalam memberikan masukan dan bimbingan untuk mempraktekan materiyang diperoleh. Harapannya, peserta pelatihan dapat menguasai materi pelatihan yangditerima dan dapat diaplikasikan dalam mengelola usahanya.Adapun hasil dari kegiatan Pengabdian kepada Masyarakat ini adalah pengenalanmanajemen pemasaran berbasis online usaha mikro pada Kelurahan Rempoa. Dengan caramanajemen yang benar dalam pemasara online dengan media E-commerce dapatmeningkatkan keuntungan dengan memperhatikan produk yang akan dijualnya melaluimedia online.Kata Kunci: Manajemen Pemasaran, E-commerce
This dedication is entitled to instill the spirit and spirit of entrepreneurial competition to face in the era of globalization in teachers and parents of tutoring in the study of Bimba Pamulang, South Tangerang The purpose of this service is to help develop entrepreneurial potential in parents of students and teachers. At BimBA AIUEO PAmulang Permai, it is hoped that it can make positive social changes and improve the household economy. "According to Wisadirana (2004) the inclusion of women in the labor market or productive work affects household economic activity, resulting in changes in family economic structure." The method used is in the form of delivery of material, presentations, lectures, interactive question and answer and simulation games related to Entrepreneurship material and the importance of entrepreneurship. The conclusion of this dedication is that the counselors have understood but not yet maximized, only know the basic material about entrepreneurship and the importance of entrepreneurship in the era of globalizationKeyword: entrepreneurship, era of globalization
Implementation of Community Service is one of the applications of the Tri Dharma of Higher Education which in its implementation makes a positive contribution tosociety. The implementation of this PKM takes the title “Penyuluhan dan pemberian materi dan demo / praktek pelatihan salon kecantikan khusus make up sederhana dengan konsentrasi pada pengelolaan Sumber Daya Manusia“. The location chosen was an orphanage located in the Ciater Serpong area, South Tangeerang City. Where this location has small businesses that still require better human resource management. The method used in the implementation of this PKM is a workshop or training. Where previously the direct observation stage was carried out to find out the problem. That appears at the research location. This training is used to provide an in-depth understanding of human resource management, especially human resource management in small businesses that have been initiated, it is intended that the Orphanage Al-Amien, who consists of caregivers and children, can understand and implement human resource management quite well. In addition to the training on human resource management, on this occasion an explanation was also given about the basics of entrepreneurship and Her specialty salon business is simple makeup. The results of Community Service went very smoothly and all participants who attended were sure to get a pretty good understanding of the material. On At the end of the training session the participants were also given simple practices to support the ability to implement human resource management in small businesses that are already running at the Al-Amien Ciater Orphanage. As a refinement and ensure the ability of participants In applying the material optimally, there will be periodic evaluation stages from a team of lecturers and PKM teaching practitioners.
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