One effect of the economic crisis on the business world has been the drastic reduction in staff and this in turn highlights the need for self-employment and the creation of new companies to establish a solid industrial fabric to support the creation of wealth, employment and welfare. In this context, the aim of this research is to confirm a theoretical model based on Expectancy Theory to explain self-employment in terms of an individual's motivation and ability to start a business. Because of the lack of additional information about entrepreneurial motivation, we conducted a field investigation of Spanish self-employed workers who had established a manufacturing company during the last three years. The results confirm the supposition that expectancy, instrumentality and valence enhance entrepreneurial motivation. This study concludes that businesses are created not only by those with the ability and aptitude to do so, but also by those with the motivation.
Environmental sustainability in the winery sector is receiving increased attention from governments, environmental groups, and consumers. The aim of this study is to explore the relationship between the degree of proactivity of a firm's environmental strategies and its business performance. The novelty of this research work lies in its definition of business performance, which includes business environmental performance in terms of reducing the firm's environmental impacts and eco-efficiency in the use of resources such as water, energy, and raw materials, in addition to its economic performance. A model is proposed and tested using a sample of 312 Spanish wineries. Data were analysed using partial least squares path modelling (PLS-PM). The fitness and robustness of the structural model proved adequate. The results indicate positive correlation of environmental proactivity with economic and environmental performance. Although environmental proactivity improves business performance, it has a greater impact on reducing environmental impacts and improving eco-efficiency.
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