Purpose
Following the methodology designed for selecting the best industrial and technological diversification strategy, one of the best methods for achieving the long-term sustainability of companies, the purpose of this paper is to describe its application in the service supply chains (SSCs) sector, specifically, in freight transport in product service supply chains.
Design/methodology/approach
The methodology used in diversification processes comprises four stages: evaluation of the technological diversification suitability; selection of the technological diversification strategy; implementation of the diversification strategy; and evaluation of the process.
Findings
The main contributions of the paper are: the proposal of a taxonomy or functional inventory for information and communication technologies (ICTs) in the freight transport industry (FTI); the introduction of a new concept, the technological shrub, a variant of the technological tree that allows interdependencies between the functionality systems; the construction of a technological shrub for ICTs in a standard FTI firm; and the multicriteria selection, based on the Analytic Hierarchy Process (AHP), of the best diversification strategy that can be incorporated by this standard firm for improving competitiveness. This selection utilises a “bottom-up” approach.
Originality/value
The paper deals with the long-term sustainability of companies by means of technological diversification strategies. Based on the taxonomy constructed for ICTs in the SSC sector and the identification of key technologies for a particular firm, a technological shrub is constructed and a multicriteria procedure is developed in order to select the best diversification strategy.
Transport in construction is responsible for up to 30% of freight movement in cities, with a subsequent impact in terms of pollutant emissions. Different solutions have been provided to alleviate the negative impact of freight transport related to construction activity, although no guidance has been provided for replicability in cities. One solution whose potential benefits are being studied with the support of policy makers is Construction Consolidation Centres (CCC). This paper proposes a method based on the Analytic Hierarchy Process (AHP) and provides an index based on 45 indicators to evaluate the suitability of the implementation of a CCC in terms of the pillars of sustainability in combination with a technical pillar. Three real construction projects were assessed in Luxembourg City, Paris, and Valencia. Two critical attributes were identified: the estimated operational costs of the construction company and the potential demand level in the area. The results of the analysis allow for: (i) the extraction of knowledge related to the sustainability of the construction project, and (ii) logistics to be integrated into the planning and design stages of the construction activity. Furthermore, a general structure is also proposed for integrating other construction solutions where CCC is not suitable.
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