This paper aims to identify the success factors, incentives, barriers and challenges in the adoption process of photovoltaics (PV) in the agricultural sector, with particular focus placed on decision making of individual farmers and network effects. We investigated a successful case of an Austrian farmers' association that set up a community power plant concept and a society for facilitating PV adoption among farmers. We found that PV adoption decisions are driven by economic and environmental considerations and that while ethical considerations are relatively strong among farmers, they cannot be used as predictors in the decision making process. Results furthermore suggest that while adoption of PV increases belief in technological progress as a solution to environmental problems, it may simultaneously lead to a weakening in the belief that underlying lifestyle changes are necessary. Our conclusions address crucial aspects of PV adoption in agriculture, and implications for policy measures related to respective community initiatives.
Higher education for sustainable development plays a crucial role in the transformation of society towards a more sustainable pathway of development. The new trends in society and technology experienced in the course of the fourth industrial revolution come with challenges, but also provide opportunities. In this paper, we reflect on the conceptual basis of education for sustainable development as approached at the University of Graz, Austria, and contrast this basis with the expectations stated by students. The results showed that students acknowledged the high importance of digital competencies and found it highly important to be confronted with future-oriented topics and contents. Interestingly, students seemed skeptical about online course formats and digitalization of teaching and clearly preferred the interactive classroom experience. Students also rated international topics and transdisciplinary thinking as fairly important. Interestingly, a relatively high share of students only saw mediocre added value in experiencing international classrooms, and in having international teachers, when it comes to meeting their top priority, which is being competitive in the job market. Education for sustainable development in the future will not only need to prepare students for international, interdisciplinary, and digital environments, but also will need to meet the expectations of demanding and ambitious students and provide them with bright career prospects.
In this communication, we discuss the prospects of agricultural biogas plants. We conducted an integrated SWOT-AHP analysis for such plants in Austria in order to identify strengths, weaknesses, opportunities and threats (SWOT factors), and to weight the factors identified based on expert judgments, calculated according to the Analytic Hierarchy Process (AHP) method. The results show that financial aspects are dominant in three of the four SWOT categories. Technological aspects and issues regarding utilization seem to play a relatively minor role. Factors that are not directly under the control of plant operators are currently perceived as crucial for the success of agricultural biogas plants. We conclude that such plants will only succeed in contributing to sustainable energy supply goals when economic and political conditions are favorable over the long term.
a b s t r a c tIncreasing energy prices and market volatilities force energy intensive industries to implement energy management systems in order to ensure competitiveness. In this paper, we focus on the strategic level of energy management, specifically, on the analysis of the internal and external conditions that form the basis for strategic development. For this, we selected the case of the Austrian paper and pulp industry. We applied a hybrid method by combining an analysis of strengths, weaknesses, opportunities and threats with an analytic hierarchy process which was based on a survey of expert opinion. The results show that cost-related factors predominate. According to our analysis, the four most important factors are all directly linked to energy costs, energy efficiency, and the energy market. Experts pay little attention to environmental issues or to energy market volatilities. Apart from that, the combination of an analysis of strengths, weaknesses, opportunities and threats with an analytic hierarchy process promises to be a valuable tool for strategic energy management. This is especially true for energy intensive companies and/or sectors, since it enables decision makers to take strategic decisions based on a systematic understanding of the main issues.
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