Underpinned by the threshold and dynamic capabilities perspectives as a sub-set of Resource-Based Theory, the objective of this study is to understand ways in which management teams build types of capabilities to facilitate their internationalisation activities. Thirty-one semi-structured interviews took place among smallersized, service-oriented internationalising firms located in three countries within the southern hemisphere: two emerging economies (Chile and Colombia) and one developed economy (New Zealand). The findings indicate that some management teams were able to develop threshold capabilities enabling them to operate outside their domestic market. In contrast, certain management teams appeared to possess dynamic capabilities, facilitating their evolving business models and sustainability. Particular capabilities allowed the respective firms, regardless of their national origin, to exhibit varying performance-enhancing internationalisation strategies. The study contributes to theory and practice in the domain of entrepreneurial marketing, offering new insights questioning whether certain capabilities are enough to sustain particular management teams' internationalisation behaviour.
The literature suggests that improving the management skills of owner-managers of SMEs contributes to their survival and growth and that there is considerable scope for further improvement in skills. However, evidence suggests that current support for management development (MD) does not meet the needs of SMEs. Nevertheless, there have been few changes on the supply side with policy makers continuously being concerned about low take-up of training. This study contributes to an understanding of how existing MD activities in SMEs can be better supported. Using Mumford's (1987) typology of MD activities to classify our interview data, findings from interviews with 25 owner-managers suggest two approaches to providing learning support: (1) incorporate structured opportunities for individual reflection and reflection within groups; and (2) address participants' concerns about training and mentoring. These findings have implications for policy makers and are timely given the current economic situation, where previous patterns of growth are being challenged and new ways of supporting MD in SMEs need to be found.
Building on policy process theories, this study constructs a meaningful historical narrative that explains the developments in small and medium-sized enterprise (SME) policy in New Zealand during the period 1978-2008 that marked the point where SME policy was firmly institutionalized as a subsystem within the wider economic policy framework. Temporality is a key characteristic of the policy process and historical accounts are an important means of describing how the process unfolds over time. The enquiry draws on archival sources as well as the personal accounts by individuals who were directly involved in SME policy development. Findings illustrate how the role of SMEs as a policy subsystem develops within an overarching economic policy framework. More specifically, we identify the periods of stability and those of change and what the role of actors, context and events is in this process by highlighting the complexity and interrelated nature of SME policy development. At the time of writing, the foundations of globalization are being called into question. Together with the ever faster rate of technological change, these are important pillars in the predominant political discourses that underpinned the formulation of SME policy during the period of this study. Understanding how SME policy was developed in the past could lead to a better understanding of the role of SME in this new world. As new policy is developed, this study brings to the fore the dynamics of institutional context, policy actors and stakeholders, and the impact they have on policy outcomes.
Purpose -Despite the proliferation of free trade agreements (FTAs) internationally, the limited research available on the subject indicates that few SMEs consider the existence of these agreements as a reason to engage in international markets or expand their existing international engagement. The purpose of this paper is to identify and augment SME international marketing models building on Merrilees and Tiessen's (1999) work; and to explain how these marketing models condition the reaction of small firm exporters to FTAs. Design/methodology/approach -This study comprised in-depth interviews with 51 SME exporters in New Zealand. Participants were selected purposefully and were interviewed in a face-to-face, semi-structured format. Findings -Five international marketing strategies were identified drawing on prior models of international marketing: sales-driven, relationship-driven, international boutique, arbitrager and market seeder. These models are characterised by different relationships to markets and to buyers served, and by the extent of customisation in the export offering. By using these models the authors analyse why SMEs have yet to significantly capitalise on the opportunities provided by New Zealand's recent wave of trade agreements. Research limitations/implications -This study acknowledges the diversity of international marketing strategies between seemingly similar firms by recognising that approaches generally viewed as unlikely to bring success in international markets can work when applied in a particular way and in a particular context. As such the results may offer a useful starting point for the customisation of policy advice on exporting in terms of the context in which SMEs operate. Originality/value -As well as advancing theoretical perspectives on SME international marketing strategies, the findings are presented as a contribution to the as yet limited evaluation of how SMEs in New Zealand have responded to the emerging opportunities created by FTAs. The interest in filling this gap is part of a growing recognition that factors related to the firm's trading environment have been largely neglected in policy considerations.
The literature suggests that improving the management skills of owner-managers of SMEs contributes to their survival and growth and that there is considerable scope for further improvement in skills. However, evidence suggests that current support for management development (MD) does not meet the needs of SMEs. Nevertheless, there have been few changes on the supply side with policy makers continuously being concerned about low take-up of training.This study contributes to an understanding of how existing MD activities in SMEs can be better supported. Using Mumford\u27s (1987) typology of MD activities to classify our interview data, findings from interviews with 25 owner-managers suggest two approaches to providing learning support: (1) incorporate structured opportunities for individual reflection and reflection within groups; and (2) address participants\u27 concerns about training and mentoring. These findings have implications for policy makers and are timely given the current economic situation, where previous patterns of growth are being challenged and new ways of supporting MD in SMEs need to be found
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.