The Adaptive Success Identity Plan (ASIP) uses the construct of success identity as the core of a career intervention program. Three empirical studies (N) 2,000) explored the success identity construct and its application in a structured career intervention. Study 1 provided reliability and validity evidence of the measures. Study 2 indicated that programming efforts targeting family involvement, self-efficacy, and stress and time management should enhance a number of college outcomes. Study 3 found that students who received the ASIP intervention were more likely to use the success identity construct in defining their role in college success.