Photovoice is a community-based participatory visual research method often described as accessible to vulnerable or marginalized groups and culturally appropriate for research with Indigenous peoples. Academic researchers report adapting the photovoice method to the sociocultural context of Indigenous participants and communities with whom they are working. However, detailed descriptions on cultural frameworks for transforming photovoice in order for it to better reflect Indigenous methodologies are lacking, and descriptions of outcomes that occur as a result of photovoice are rare. We address the paucity of published methodological details on the participant-directed Indigenization of photovoice. We conducted 13 visual research group sessions with participants from three First Nations communities in Northern Ontario, Canada. Our intent was to privilege the voice of participants in a mindful exploration aimed at cocreating a transformation of the photovoice method, in order to meet participants' cultural values. Gaataa'aabing is the Indigenized, culturally safe visual research method created through this process. Gaataa'aabing represents an Indigenous approach to visual research methods and a renewed commitment to engage Indigenous participants in meaningful and productive ways, from the design of research questions and the Indigenization of research methods, to knowledge translation and relevant policy change. Although Gaataa'aabing was developed in collaboration with Anishinaabek people in Ontario, Canada, its principles will, we hope, resonate with many Indigenous groups due to the method's focus on (1) integration of cultural values of the respective Indigenous community(ies) with whom researchers are collaborating and (2) placing focus on concrete community outcomes as a requirement of the research process.

The media plays a large role in facilitating negative racial and gender ideologies about Indigenous women. In Canada, as we struggle with the national crisis of missing and murdered Indigenous women (MMIW), researchers have collected data from social media (SM) and identified that subversive texts about Indigenous women perpetuate a racialized violent discourse. Given that many Indigenous peoples, including Indigenous youth, have smart phones and/or other ways to access SM they too are exposed to the discourse that subjugates, vilifies and dehumanizes Indigenous women, many of whom are family or community members. Our research investigates the messages shared on #MMIW and identifies a reframing by hashtag users. The results assist in understanding how SM plays a role in perpetuating stereotypes about Indigenous peoples but also how SM can be used to mitigate those messages.

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