The informal economy is generating 10–20% of GDP in developed countries. It takes many forms and is difficult to measure, but has nevertheless a permanent and widely acknowledged characteristic: strong entrepreneurial dynamism. However, research seldom focuses on this aspect. This paper addresses this gap by offering a conceptual framework for entrepreneurial activities within the informal economy. The authors also discuss how crossing canonical entrepreneurship models and theories with atypical empirical contexts – such as, for instance, deprived neighbourhoods – can help consolidate existing evidence and/or, on the contrary, unveil myths and even generate new hypotheses and innovative and stimulating management methods.
Summary: This paper proposes subversion and resistance as two fundamental aspects of entrepreneurship and the entrepreneurial process. Taking a start in the established notion of subversive activities in art, we outline their main expressions and consequences in the entrepreneurship setting. We further address the accompanying issue of resistance, and define and illustrate its role in art and the introduction of novel business ideas. Ultimately arriving at the concept of artful entrepreneurship, we suggest the analysis of subversion and resistance as a promising but hitherto neglected avenue of research in entrepreneurship studies.Scandinavian Journal of Management, version non définitive, à paraître.
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