Cash waqf means movable property which is structured by money and it is contributed for the waqf project development. To achieve this objective, committed endowers are needed to contribute continuously to ensure sufficient funds for waqf projects development in the future. Therefore, this study investigating the factors that determine the endowers' intention to re-contribute to cash waqf by employing Extended Theory of Planned Behaviour (TPB). Data were collected through the survey questionnaires which is distributed to 374 endowers who are existing endowers. The result indicates that all variables predict the dependent variable. These results show that extended TPB is crucial in describing the repeated endowers' donation intention in cash waqf. The result provide important insight for MAIPk to develope an effective marketing strategy to keep endowers contribute constantly in the future.
Purpose
This paper aims to explore the relationship between integrity, reputation, trust on awqaf institution and intention to endow cash waqf.
Design/methodology/approach
Quantitative research using survey questionnaire was conducted. A total of 377 completed survey questionnaires were received and analyzed using structural equation modeling.
Findings
Findings show that integrity and reputation of awqaf institutions have direct impact on endowers’ trust on awqaf institution, which consequently lead to endowers’ intention to endow cash waqf.
Originality/value
This study provides practical information on how awqaf institutions could develop endowers’ trust on awqaf institutions, which will consequently increase the intention of endowers to endow cash waqf.
Purpose
The purpose of this study is to explain factors contributing towards the development of trust in takaful agents and its consequences.
Design/methodology/approach
A total of 182 completed survey questionnaires have been collected. Descriptive analysis, exploratory factor analysis and structural equation modeling analysis are used to analyse the data.
Findings
The result indicates that clients’ trust in takaful agents is influenced by the agents’ communication and expertise as well as the image of the takaful operator represented by them. Also, trust in takaful agents affects clients’ loyalty and intention to continue service with the existing agent.
Practical implications
This paper makes contributions by briefly discussing several recommendations to increase clients’ trust in takaful agents.
Originality/value
This research paper is related to takaful agent–client relationships and can be used to formulate appropriate marketing strategies for building stronger relationships.
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