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Principles of Accounting is offered in this combined edition as well as two separate volumes. The single volume can be split between a typical two-semester accounting principles course sequence. Most chapters ͑17͒ focus on financial accounting, and the remaining eight focus on managerial accounting issues.The first four chapters of the book illustrate the birth of a real ͑pizza͒ business and the start-up issues faced by the sole proprietor as he confers with a local CPA. The issues range from choosing a form of organization, analyzing business transactions, and developing an operating strategy to recording transactions, adjusting and closing the books, and analyzing financial information. The statement of cash flows is introduced in the first chapter, along with the income statement, balance sheet, and statement of owners' equity. The authors strive to present the overall usefulness and application of financial accounting for students taking this course, most of whom are not accounting majors. Explanations are clear and examples provided are relevant and understandable for students at this point in their academic careers. One strong point of the book is that these first four chapters provide a solid foundation for the rest of the material covered.Each chapter begins with a brief vignette illustrating the relevance of the chapter's topics applied to a real business. There are "self-study practice areas" at logical points within each chapter, and demonstration cases and multiple-choice questions at the end of each chapter, allowing students to self-test. Exhibits are numerous and clear. The text provides "A" and "B" problem sets, allowing demonstration of a problem in class and assignment of a similar problem for homework. In addition to problems and exercises, each chapter provides several "mini exercises" that illustrate one key point, which is useful for in-class demonstrations. International financial reporting standards are described in an appendix rather than being integrated throughout the text. The online learning center for students includes multiple-choice quizzes, check figures, annual reports, Excel templates, and Homework Manager, which is easier to use than many other homework websites and allows assignment of algorithmically generated problems. One minor weakness of Homework Manager is that the "B" problems are not available.

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To attract students to the risk management and insurance profession, strategies need to be developed to overcome biases in their perceptions of the profession. This study attempts to determine some of those perceptions of studentsspecifically a group of business career high school students and a group of college students enrolled in an introduction to business course-about the personality traits of insurance professionals. A Personality Factor Questionnaire previously used extensively in other research was used to measure differences in student perceptions of personality profiles of different professions. We also measured how student characteristics such as age, sex, and expected college major influence student perceptions of these traits. The overall general conclusion was that perceptions of the profession are not as negative as many imagine, but do require some substantive work to improve, even among students seeking business careers. STUDENT PERCEPTIONS OF THE INSURANCE PROFESSIONThe disappearance of risk management and insurance programs at many major universities 1 and the increasing pressures on existing majors to justify their existence because of small enrollments require professors and practitioners in this area to assess their student recruiting efforts. Both academics and practitioners have a vested interest in the quantity and quality of risk management and insurance students. Increasing the interest in risk management and insurance careers can begin at the high school levelthat is where recruiting efforts are focused for public universities and perhaps even more so for many private universities-and, of course, during the early years of college. Educating these students about career prospects in risk management and insurance, as well as salaries, mobility, and other characteristics of these careers has always been a . 1 The following seven state universities have eliminated once active risk management/insurance programs over the past two decades: