Open access WiFi hotspots are widely deployed in many public places, including restaurants, parks, coffee shops, shopping malls, trains, airports, hotels, and libraries. While these hotspots provide an attractive option to stay connected, they may also track user activities and share user/device information with third-parties, through the use of trackers in their captive portal and landing websites. In this paper, we present a comprehensive privacy analysis of 67 unique public WiFi hotspots located in Montreal, Canada, and shed some light on the web tracking and data collection behaviors of these hotspots. Our study reveals the collection of a significant amount of privacy-sensitive personal data through the use of social login (e.g., Facebook and Google) and registration forms, and many instances of tracking activities, sometimes even before the user accepts the hotspot's privacy and terms of service policies. Most hotspots use persistent third-party tracking cookies within their captive portal site; these cookies can be used to follow the user's browsing behavior long after the user leaves the hotspots, e.g., up to 20 years. Additionally, several hotspots explicitly share (sometimes via HTTP) the collected personal and unique device information with many third-party tracking domains.
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