Even to a simple and short news headline, readers react in a multitude of ways: cognitively (e.g. inferring the writer's intent), emotionally (e.g. feeling distrust), and behaviorally (e.g. sharing the news with their friends). Such reactions are instantaneous and yet complex, as they rely on factors that go beyond interpreting factual content of news.
Headline Reader"they are lying to us."
Writer IntentReader Perception "feel distrust"
Reader Action"not trust the government"Likelihood of Spread "likely to share or read" (4/5)
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