Purpose This study aims to model repurchase intention among smartphones users by using structural equation modelling. The model was used to determine the impact of service quality measured by convenience, functionality and perceived usefulness on users’ satisfaction and repurchase intention. The study also examined the mediating role of users’ satisfaction on repurchase intention. Design/methodology/approach A survey research design was adopted to gather data used for this study through questionnaire administration. In total, 500 copies of the questionnaire were administered to smartphones users in Nigeria, and 486 copies of the questionnaire were found usable for data analyses. The data obtained were analysed using different statistical tools such as mean, standard deviation, correlation, confirmatory factor analysis and structural equation modelling through the use of Analysis of Moment Structures software. Findings The study revealed that users’ satisfaction is significantly influenced by convenience, functionality and perceived usefulness. Similarly, repurchase intention is significantly impacted by perceived usefulness. The results further showed that there is a positive and statistically significant relationship between users’ satisfaction and repurchase intention. However, convenience and functionality were found to have positive but statistically insignificant relationship with repurchase intention. Originality/value This study contributes to the emerging discourse on the perception of smartphone users with respect to convenience, functionality, perceived usefulness, satisfaction and repurchase intention in the Nigerian context. It presents a latest attempt and useful insights on the service quality–users’ satisfaction–repurchase intention nexus among smartphone users in Nigeria.
PurposeThis study empirically examined and investigated the relationship between sustainable manufacturing practices (SMPs) and performance of table water industry (TWI) in Nigeria.Design/methodology/approachCross-sectional survey research design was adopted for this study. The population of this study covers all the registered table water firms in Delta and Edo states by National Agency for Food and Drug Administration and Control (NAFDAC). Convenience sampling, a nonprobability sampling method, was used in administering the questionnaire to selected table water firms in the two states used for the study. The sample can be considered as experimental group used for the research and analysis. Data collected through questionnaire administration were analyzed using descriptive statistics. Structural equation modeling (SEM) was used in estimating the research models, through the use of Analysis of Moment Structures (AMOS version 24) software.FindingsThe study found that SMPs are adopted by table water firms registered by NAFDAC. It was also found that sustainable packaging and waste management significantly influence the different dimensions of sustainable performance of table water firms.Practical implicationsThe study recommends that table water producers should ensure they consistently adhere to NAFDAC standards after product registration and certification to make the products safe for consumption. Also, NAFDAC should promote a regulatory environment with appropriate incentives to table water firms that consistently comply with stipulated regulations that can promote the sustainability of the environment while any table water firms found engaging in unwholesome activities that can undermine the health status of consumers should be severely sanctioned.Originality/valueThe study provides a comprehensive analysis of sustainability practices in the Nigerian TWI by examining four manufacturing practices and how they impact on sustainability performance of the industry. The study will help to reinforce the need for stakeholders in the TWI to be more environmentally conscious.
Mentoring which is a process of tutoring a junior person in a workplace by a senior colleague is becoming more challenging especially in the university system. The objective of this study therefore is to provide empirical investigation in the Nigerian context on the challenges associated with mentoring for both the mentor and the protégé in the university system. The study employed a survey research design. The population consists of all academic staff in three randomly selected universities in Edo state namely:
Planning for and making reasonable decisions regarding reaching the target market with an organization’s product is a critical task on the part of management, which involves a careful evaluation and selection of its channel structure and intensity.This study therefore examines distribution channel intensity among table water producers in Edo State, Nigeria. The focus of the study is to ascertain the variables that significantly predict distribution intensity among the firms in the table water industry in Edo State. The study seeks to proffer answer to fundamental question of why brands within a single category of a given consumer good differ significantly in their distribution intensity. Using a survey research design, the data used for this study were obtained by taking a sample of 110 table water firms within the three senatorial districts in the State. The data obtained were presented and analyzed using different statistical tools such as mean and multiple regression through Statistical Packages for Social Sciences (SPSS) version 22 software. Findings revealed that manufacturers’ target focus, manufacturers’ support program, brand quality and level of firm’s technological advancement were significant predictors of distribution channel intensity among the industrial players in table water industry in the State. Based on the findings, the study recommended that table water firms within the State can secure a competitive edge over their fellow counterpart in the industry by designing an optimal distribution intensity that will meet up their marketing objectives. It is also recommended that the adoption of modern technology in form of online sales is an efficient way of sales and distribution which could be used to enhance their distribution techniques if there is a need to cut down on middle men due to increased cost. The study concluded that optimal distribution intensity could be achieved not by mere imitation of competitors but through a careful definition and analyses of target focus, support programs, quality of their brand as well as the level of technological advancement of the firms.
Purpose — The study modelled the determining factors affecting the acceptance of new products among retailers in Nigeria. Four antecedents of new product acceptance namely relationship quality, channel motivation, product advantage, and market competitiveness were explored.Research method — A cross-sectional survey research design was employed by using questionnaire to collect data for the study. The data obtained from eighty-six respondents were presented and analyzed using different statistical tools such as mean, correlation, and Partial Least Square Structural Equation Modelling (PLS-SEM) through the use of SmartPLS 3.0 software.Result — The study revealed that relationship quality and market competitiveness have positive and significant influence on new product acceptance among retailers. However, channel motivation and product advantage do not have a statistically significant influence on new product acceptance.Recommendation — The relationship between suppliers and retailers can be strengthened by taking advantage of the dynamic innovations in different social media platforms to establish uninterrupted links for effective communication. This study contributes to knowledge by adding to the emerging discourse on the strategic space occupied by retailers in guaranteeing the ultimate success of new products in the Nigerian business setting by providing insights on the determinants of new products acceptance among retailers.
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