The Heterogeneous Information Network (HIN) is a graph data model in which nodes and edges are annotated with class and relationship labels. Large and complex datasets, such as Yago or DBLP, can be modeled as HINs. Recent work has studied how to make use of these rich information sources. In particular, meta-paths, which represent sequences of node classes and edge types between two nodes in a HIN, have been proposed for such tasks as information retrieval, decision making, and product recommendation. Current methods assume meta-paths are found by domain experts. However, in a large and complex HIN, retrieving meta-paths manually can be tedious and difficult. We thus study how to discover meta-paths automatically. Specifically, users are asked to provide example pairs of nodes that exhibit high proximity. We then investigate how to generate meta-paths that can best explain the relationship between these node pairs. Since this problem is computationally intractable, we propose a greedy algorithm to select the most relevant meta-paths. We also present a data structure to enable efficient execution of this algorithm. We further incorporate hierarchical relationships among node classes in our solutions. Extensive experiments on real-world HIN show that our approach captures important meta-paths in an efficient and scalable manner.
Social networks are commonly used for marketing purposes. For example, free samples of a product can be given to a few influential social network users (or "seed nodes"), with the hope that they will convince their friends to buy it. One way to formalize marketers' objective is through influence maximization (or IM), whose goal is to find the best seed nodes to activate under a fixed budget, so that the number of people who get influenced in the end is maximized. Recent solutions to IM rely on the influence probability that a user influences another one. However, this probability information may be unavailable or incomplete.In this paper, we study IM in the absence of complete information on influence probability. We call this problem Online Influence Maximization (OIM) since we learn influence probabilities at the same time we run influence campaigns. To solve OIM, we propose a multiple-trial approach, where (1) some seed nodes are selected based on existing influence information; (2) an influence campaign is started with these seed nodes; and (3) users' feedback is used to update influence information. We adopt the Explore-Exploit strategy, which can select seed nodes using either the current influence probability estimation (exploit), or the confidence bound on the estimation (explore). Any existing IM algorithm can be used in this framework. We also develop an incremental algorithm that can significantly reduce the overhead of handling users' feedback information. Our experiments show that our solution is more effective than traditional IM methods on the partial information.
Information in many applications, such as mobile wireless systems, social networks, and road networks, is captured by graphs. In many cases, such information is uncertain. We study the problem of querying a probabilistic graph, in which vertices are connected to each other probabilistically. In particular, we examine "source-to-target" queries (or ST-queries), such as computing the shortest path between two vertices. e major di erence with the deterministic se ing is that query answers are enriched with probabilistic annotations. Evaluating ST-queries over probabilistic graphs is #P-hard, as it requires examining an exponential number of "possible worlds" -database instances generated from the probabilistic graph. Existing solutions to the ST-query problem, which sample possible worlds, have two downsides: (i) a possible world can be very large and (ii) many samples are needed for reasonable accuracy. To tackle these issues, we study the ProbTree, a data structure that stores a succinct, or indexed, version of the possible worlds of the graph. Existing ST-query solutions are executed on top of this structure, with the number of samples and sizes of the possible worlds reduced. We examine lossless and lossy methods for generating the ProbTree, which re ect the trade-o between the accuracy and e ciency of query evaluation. We analyze the correctness and complexity of these approaches. Our extensive experiments on real datasets show that the ProbTree is fast to generate and small in size. It also enhances the accuracy and e ciency of existing ST-query algorithms signi cantly.
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