Motivation is a stimulating factor for someone to do something by conscious. The role of motivation for performance midwife is important for PUSKESMAS to improve service quality. The general objective of the research is to know the role of midwife motivation performance at four sub-districts in Timor South Center district. The specific objective of the research is to know the description of motivation, midwife performance and the role of motivation in midwife working performance. Descriptive research using a qualitative approach had been used in the research. The population of the research was all midwives at PUSKEMAS for four sub-districts namely, Ayotupas, Niki-Niki, Nulle and Kapan. There were 8 (eight) midwife had been taken for each sub-district as a sample in the research. The result of the research showed that the motivation of midwife based on the need for fulfilment level was very high with an average of 82.28%. The average need for fulfilment levels is physiology 56.25%, sense of security 79.16%, social 96.87%, self-esteem 91.66% and self-actualization 87.5%.
There are still many complaints from the patients about the health service which is also supported by the decreasing of visitation of the patients in out-patient service room of Bajawa regional public health during the last 3 years. Marketing mix can be used by hospital to influence the customer reaction. The purpose of this research is to find out the overview of patients perception toward the marketing mix of hospital which covers the variable of product, price, place, people, process, promotion and the physical evident of out-patient service room of Bajawa regional public hospital. This research is descriptive. Research sample is patient paying a visit in out-patient service room of Bajawa public hospital. The sample of this research is 70 respondents which is determined by proportional stratified random sampling way. The perception of patient determined with boundary assess composite mean that is 1-1,75 (bad), 1,75-2,5 (unfavorable), 2,5-3,25 (good) 3,25 (very good),and then is analysis to use position matrik to know service position.
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