PurposeThe purpose of this paper is to investigate how perceived service quality, satisfaction and trust determine loyalty in e‐commerce settings at the level of construct dimensions.Design/methodology/approachA survey method approach was used in this study. To test the dimensionality of the perceived service quality, all the 20 items were analyzed using oblique rotation and varimax rotation. The hypotheses were tested using the structural equations modeling.FindingsEmpirical results indicate that only assurance does appear to play an imperative role in building trust as suggested by many authors. Of particular interest is the finding that word‐of‐mouth (WOM) is an antecedent of trust and intention. It becomes clear that WOM is a relatively important driver of trust and intention in e‐commerce settings.Research limitations/implicationsThe study may also be delimited to Qatar only. Further research could complement it by exploring the study variables and other variables not mentioned in depth here.Practical implicationsSatisfaction, which contributes considerably to loyalty, can be increased by providing an attractive user interface, and an easy to use and interesting system. Specifically, the positive word‐of‐mouth decreases the need for marketing expenses and can increase revenue if new customers are attracted. Online retailers should direct their before‐ and after‐sales service mechanisms towards developing consumers' willingness to get engaged in positive WOM in favour of the company and its services.Originality/valueThe major contribution of the study is that it is the first attempt to investigate the impact of word of mouth on trust and intention ahead of previous studies.
The controlled microclimate of greenhouses is vital for producing quality yield. This paper investigates the thermal performance of an evaporative cooled greenhouse operating in Qatar. Three design factors affecting the greenhouse thermal performance were assessed, namely the greenhouse geometry, operational parameters, and its geographical location. Geometrical parameters include induction fan elevation, roof shape, and aspect ratio. Operational parameters refer to the air flowrate. The greenhouse location dictates the incident solar intensity that was studied. Computational Fluid Dynamics (CFD) was used to model a typical ASHRAE compliant greenhouse. The simulation results were validated using measured data of a greenhouse inner air temperature, relative humidity, and the global incident solar radiation, showing good agreement. Simulation results showed that induction fans located at or below the crop height resulted in lowering the average temperature of the greenhouse. Doubling of the greenhouse ventilation rate from 20 ACH to 40 ACH further decreased the greenhouse air temperature. Temperature rise due to high incident solar radiation is reduced by increasing the ventilation rates. The uneven span greenhouse roof shape resulted in the lowest average inner temperature. For the same greenhouse floor area and volume, the effect of the aspect ratio showed negligible differences.
These comments—by a Singaporean and an American—‐focus on four themes: roles of anthropologists; the pedagogy of culture; challenges in combining Indigenous and mainstream epistemologies; and reciprocal influences between social and political contexts, and struggles for Indigenous education and self‐determination.
This article investigates how image, perceived service quality and satisfaction determine customer retention in the retail banking industry in Malaysia. Data was obtained using a self-administered survey involving a convenience sample of 134 retail banking customers in Malaysia. The results show that image is both directly and indirectly related to retention through satisfaction while perceived service quality is indirectly related to retention through satisfaction. The article concludes that satisfaction is not the sole determinant of retention in retail banking. Some managerial implications of this research find that the interrelationships between the determinants (image, quality and satisfaction) allow bank managers to better understand the dynamics of customer retention formation.
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