The standard of critical thinking in this study, namely: first, interpretation is on a problem can showing / writing what they know and what is asked about the problem correctly; second, analysis is the activity of identifying the relationship between statements, questions and concepts in a problem through making mathematical models and accompanied by the right reasons; third, evaluation is the right strategy in solving problems and fourth, conclusion is accuracy in drawing conclusions from what is asked. While the type of research used is descriptive qualitative type. The instruments used were interview guidelines and test questions. The interview used is a structured interview and the test used in the form of a math problem test with derived application material consisting of 3 problem descriptions with material that has been received by students. Student performance levels in this study are at the Apprentice level and the Novice level. The acquisition of data at the Apprentice level the average value is different, this is because the acquisition of data on each indicator is different overall. This is because the subject is not accustomed to or accustomed to working on open questions or also problem stories / problems. Student performance levels in this study are at the Apprentice level and the Novice level. The acquisition of data at the Apprentice level the average value is different, this is because the acquisition of data on each indicator is different overall. This is because the subject is not accustomed to or accustomed to working on open questions or also problem stories/problems.
AbstrakPenyiaran Iklan merupakan sumber pendapatan utama dari usaha media penyiaran radio. Perusahaan/instansi pengiklan mempercayakan penyiaran iklan produknya pada radio yang diyakini dapat mengenalkan produk atau jasanya secara efektif kepada masyarakat luas. Dengan demikian bisnis utama radio adalah memberikan pelayanan yang optimal kepada pengiklan sebagai pelanggan dengan memberikan kepercayaan atas kinerja yang profesional.Penelitian ini membahas bagaimana membangun suatu sistem informasi manajemen yang dimaksudkan untuk memberikan pelayanan kepada pelanggan pemasang iklan radio guna memenuhi tuntutan pelayanan yang profesional. Kebutuhan tersebut antara lain ketepatan pemilihan jam siar untuk iklan suatu produk atau jasa tertentu sehingga efektifitas penyiaran iklan terpenuhi, penjadwalan penyiaran iklan yang cepat, mudah dan handal hingga sampai kebutuhan akan kinerja yang disiplin terhadap penyiaran iklan yang dilakukan sesuai dengan perjanjian yang tertuang secara rinci pada purchase order. Metode yang digunakan dalam penelitian ini adalah Sistem Development Life Cycle (SDLC) WaterFall. Langkah awal yang dilakukan dalam penelitian ini dengan melakukan pengumpulan data dengan cara observasi, wawancara dan studi dokumentasi pada PT. Karya Pancaran Swaramedia (Radio Karysma FM).Hasil penelitian ini adalah terwujudnya sistem informasi manajemen penyiaran iklan berorientasi pemenuhan kebutuhan pelanggan dengan fungsionalitas sistem antara lain penjadwalan iklan secara online, pengaturan dan pengawasan penyiaran iklan hingga penyajian laporan-laporan bagi pengiklan dan managemen radio yang akurat berupa dokumentasi-dokumentasi bukti transaksional yang menjadi bagian dari pelayanan pemasangan iklan oleh pelanggan. Kata Kunci: radio, iklan, pelanggan, sistem informasi, framework Code Igniter Abtract Advertising Broadcasting is the main source of revenue from radio broadcasting business. The advertiser company / agency entrusts the broadcasting of its product advertisements to radio that it believes can effectively introduce its products or services to the public. Thus the main business of the radio is to provide the advertisers with the optimal service as customers by providing confidence in their professional performance.This study discusses how to build a management information system that is intended to provide services to customers of radio advertisers to meet the demands of professional services. These needs include the accuracy of the selection of broadcasting hours for advertising a particular product or service so that the effectiveness of ad broadcasting is fulfilled, ad scheduling rapid broadcasting, easy and reliable up to the need for a disciplined performance of broadcasting ads made in accordance with the agreement contained in detail at Purchase order. The method used in this research is WaterFall Development Life Cycle System (SDLC). The first step is done in this study by conducting data collection by observation, interview and documentation study at PT. Swaramedia Pewaran (Radio Karysma FM)....
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