The internet offers relatively easy and affordable avenues for individuals to enter the entrepreneurship world as SoHo practitioners. One of the more popular SoHo endeavours on the internet is by becoming an infopreneur, or a seller of digital information products through online sales letters. The success of online sales letters to garner sales depends heavily on how credible and persuasive they are. This preliminary study aims to firstly identify some successful online sales letters and then to analyse them in order to find out their persuasive features. They will be further analysed to gauge their conformance to web credibility guidelines.
The implementation of hybrid e-learning in English as A Foreign Language course could perhaps be a promising approach for teaching and learning particularly within Islamic higher education. Hence, this paper attempts to explore the initiative effort of familiarizing hybrid e-learning among Islamic college students in a speaking course. This study took the duration of five months to complete. Instructions were delivered via both face-to-face and online learning: seven times for face-to-face classroom meetings and five times for online classes. Nicenet was used as a virtual classroom. Online rubric was made available for students’ self-assessment both in their mid-term test and final test. Eighty-five pre-service teachers took part in the study. They were asked to do online task instructions either independently or collaboratively with their course mates. Questionnaire and t-test were used to analyze the data. The study indicated that hybrid e-learning is applicable in the college. It promoted motivation and collaborative work for the students. In terms of test results, there was no significant difference in hybrid e-learning approach. The research suggests that the instructions and materials need to be adjusted in order to meet the learners’ need.
WhatsApp emoji has been widely used by users all over the world especially entrepreneurs during their business interactions. In these interactions, WhatsApp emoji has been discovered to be intriguing. Emoji, among other things, were used to replace non-verbal expressions in face-to-face interactions especially during business communications. However, studies related to the usage of WhatsApp emoji in business interactions were found to be limited, particularly in the Malaysian setting. Thus, the purpose of this research was to examine the use of WhatsApp emoji in business communications between a Malaysian entrepreneur and three Iranian counterparts. Content Analysis was used to interpret the messages in the business conversations, and the data was analysed using De Vito's Five-Stage Model of Conversation. The findings revealed that WhatsApp emoji performed a range of functions in business interactions in a BELF setting. In short, WhatsApp has clearly added some useful and valuable features for a variety of uses, including business communications.
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